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SUNNY ZHENG’S BEAUTY BUSINESS JOURNAL

From Product Idea to Beauty Brand

Firsthand insights on product development, manufacturing, and building a successful beauty brand.

What Beauty Brands Need to Know

Drawing on 13+ years in cosmetic OEM/ODM, I share what I’ve learned about formulation, packaging, compliance, sourcing, and production—so you can make smarter decisions and avoid costly mistakes.

Top 7 Lipstick Manufacturers in the Philippines

When I first ordered a small run of lipsticks from a Filipino manufacturer, I wasn’t expecting much, but the results blew me away. That single order turned into a long-term…

Top 7 Lipstick Manufacturers in Malaysia

The first time I sourced lipsticks from Malaysia, I was skeptical. But after the first shipment hit our warehouse, I knew I was onto something. If you’ve been looking for…

Top 7 Lipstick Manufacturers In China

I still remember the sinking feeling. Boxes of lipsticks arrived late. The colors were off. The packaging felt cheap. Worse? The supplier stopped replying after I paid the final invoice….

How to Start a Lip Gloss Company

My first real attempt at a lip gloss line came after three months of researching ingredients, trends, and packaging vendors. I launched with just five shades, and it was enough…

Top 9 OEM Lipstick Manufacturers

I remember testing lipstick samples from five different suppliers. Each one promised great quality. But when the orders arrived, the colors were off, the texture was dry, and the packaging…

Top 6 Lip Gloss Manufacturers In USA

Starting my first private label project was exciting until it wasn’t. The real struggle started when I looked for a lip gloss manufacturer. Some looked polished online, but had zero…

Top 7 Lipstick Manufacturers In USA

I still remember the moment I held the first sample. The formula was off. The color wasn’t right. And the packaging? It arrived cracked. After months of back-and-forth with a…

Top 7 Makeup Manufacturers In New Zealand

I still remember the first time I picked a makeup manufacturer. Great prices. Big promises. Fast turnaround. It sounded perfect—until the samples came in. The texture was off. The shades…

Top 9 Eyeshadow Palette Manufacturers

I’ve been there. The samples looked great. The packaging seemed professional. But when the bulk order arrived? Shadows were chalky. Some pans had popped out. Worst of all, the pigment…

Top 7 OEM Cosmetic Manufacturers in Korea

When I launched my skincare line, I was excited but also overwhelmed. I stayed up late comparing manufacturers, emailing back and forth, and waiting weeks for samples that didn’t match…

Southeast Asian Makeup: What You Need to Know

The first time I tested a Western-formulated foundation on a client in Manila, it slid right off by noon. The shade looked right under store lights. But under the sun,…

Top 6 Turkish Cosmetics Manufacturers

When I started my skincare brand, I didn’t know where to begin with manufacturers. I remember staying up late, comparing websites, sending emails, and waiting for replies that never came….

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Contact Us Today, Get Reply Tomorrow or Sooner

I am Sunny Zheng, me and my team would be happy to meet you and learn all about your business, requirements and expectations.

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Kaia
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Yoyo
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Baily
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[ben 4] I am Sunny Zheng, me and my team would be happy to meet you and learn all about your business, requirements and expectations.

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We will contact you within 1 working day, please pay attention to the email with the suffix “@tyoemcosmetic.com”