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10 Reasons To Choose Private Label Facial Mask

Today, facial masks are one of the skincare products that function as a daily necessity. This product is easy to apply and remove, making it more convenient. It also delivers numerous benefits, such as improving skin quality. It even boots hydration, provides nourishment, and combats other skin issues.

Because of these characteristics, facial masks will grow by US$ 10 Billion by 2031. Its CAGR will also reach 9% from 2021 to 2031. If you want to start your private label facial mask products, this article will be the best way to start!

What are facial masks?

Facial masks are a type of skincare that is moisturizing and has an occlusive design. In fact, they are notable for being blanket skincare because it sits on top of the skin. Even though the skin does not directly absorb this product, they work like magic that changes the appearance of the skin.

What is the function of a facial mask?

Facial masks play a significant role in the skin since they purify, hydrate, and restore. There is an option of a face mask for men and a face mask for women. But the general benefit of facial masks will be the same—improved skin texture, boosted hydration, tightening pores, etc.

The Top Benefits of Facial Masks on the Skin

One of the best-selling skin care products in the market is facial masks. Are you curious as to why? Well, the reasons are the benefits that facial masks provide.

Boost Hydration and Moisturization

One of the benefits of private label facial masks is to hydrate and moisturize the skin. This facial mask has numerous ingredients that are notable for boosting the moisture on the skin. That is because facial masks retain the moisturizer ingredients, which greatly help hydrate, firm, moisturize, and moisturize the skin.

Has Easy Application

There are diverse types of facial masks for men and facial masks for women. However, facial masks for these target markets attain common similarities: their application. Depending on the type of application, users will have to put the face mask on top of their face.

Minimize Skin Aging

One of the benefits of private label face masks is it minimizes skin aging. Some issues relating to skin aging are wrinkles, fine lines, skin sagging, hyperpigmentation, melasma, and more.

Help Even Out Skin Complexion

Private label face masks greatly help reduce uneven skin tone, hyperpigmentation, and dark spots. That is true, especially if the face masks contain brightening ingredients like vitamin C, niacinamide, kojic acid, etc.

Beneficial to Everyone

A facial mask is a private label skincare product with numerous options and benefits. Consumers can choose what kind of facial masks they will put on their faces based on their skin needs. All ingredients in facial masks are also gentle and suitable.

The Different Types of Facial Masks

Different kinds of facial masks are trending on the market today, such as:

Sheet Mask

Sheet Mask is one of the common types of facial masks—and the most popular too. As the name implies, this mask is in the form of a sheet filled and soaked with serums and nourishing ingredients. They are also invented to perfectly sit on your face for a more effortless and effective way to the skin.

Cream Mask

Cream masks have a cream formulation, thicker and richer. This type of private label face mask is ideal for dry, flaky, and aging skin. This facial mask is deeply moisturizing and hydrating. The skin can also absorb its vitamins because it is left to dry for a set time and then rinsed off with water.

Clay Mask

Clay masks is a private label face masks made of different kinds of clay. Clay is notable for being exfoliating, oil-absorbing, anti-inflammatory, and fights bacteria. Because of this, they are effective in keeping the skin youthful, glowing, and acne-free.

Mud Mask

A type of facial mask with similar properties to clay is a mud mask. A mud mask is suitable for oily or combination skin because it effectively absorbs oils. It can also provide deep cleanings, removing impurities and unclogging pores.

Gel Mask

As their name implies, gel masks have a gel-like consistency like transparent jelly. Because it is moisturizing and allows the skin to absorb the product quickly, this is suitable for dry skin. This facial mask is also very soothing and tightening, reducing inflammation, puffiness, and sunburn.

Brightening Mask

The skin needs a little help with evening out and brightening the skin tone. This brightening facial mask has ingredients that play a significant role: vitamin A & E, Kojic Acid, Niacinamide, and more. Not only that, but they are also a big help with reducing hyperpigmentation, dark spots, and scars.

Warming Mask

Warming face masks are a type of private label face mask that has a steaming and tingling sensation. These face masks have the purpose of causing a tingling sensation which helps with blood flow, brightens the complexion, and gives a soothing feel. Also, the reason for this sensation is the active species ingredients like paprika, AHA BHAs, or cinnamon.

Bubble Mask

A private label face mask that produces bubbles or foam is a bubble mask. These bubbles result from a unique oxygenation process, which removes dirt, pollutants, and impurities on the skin. This bubble mask is also a big help to exfoliate the skin, leading to brighter, glowing, and healthy skin.

Exfoliating Mask

Exfoliating masks have the primary goal of scrubbing dead skin cells. This mask has a process of chemical exfoliation and acid ingredients that leave the skin smoother and healthier.

Charcoal Mask

Charcoal masks have the main component of charcoal, which is notable for its anti-bacterial properties. Charcoal is said to absorb toxins on the skin, such as oils, dirt, impurities, pollutants, etc. When consumers put charcoal masks on the skin, they can leave them for a few minutes for the product to absorb any toxins. Then rip or wash them off.

Peel Off Mask

This private label face mask type is ideal for consumers who don’t like messy or rubber textures on their faces. Peel-off masks work by penetrating the skin layer and removing the top layer of the skin. When the masks are peeled off, dirt, impurities, oils, and blackheads, will come off with them.

Sleep Mask

Sleep masks are suitable to be left on the skin for 8 hours. This face mask contains hydrating ingredients to help the skin reproduce and renew cells. It will also help the skin to be glowing and bright after waking up.

The Type Of Facial Mask Suitable For Each Skin Types

There are various facial masks for women and men, as noted above. However, it will also matter depending on the skin type, such as:

Oily Skin

For oily skin, the most suitable type of facial mask is the one that is oil-absorbing and reduces pore clogging. These face masks should contain acid ingredients like salicylic acid and glycolic acid. The suitable private label face masks are charcoal, clay, and mud.

Dry Skin

Dry skin requires an added boost of hydration because of its dehydrated, flaky, and texture skin state. The best type of private label face mask for this is gel-based, cream, and sheet masks. This face mask also contains water-based and hydrating ingredients like hyaluronic acid and shea butter.

Combination Skin

Combination skin mostly experiences oiliness on the T-zone, then dry patches on the other sides. For this skin type, the best way is to combine or alternate the use of facial masks like a sheet mask or the charcoal mask.

Acne-prone Skin

Private label face masks greatly help reduce pimples, inflammation, and breakouts. Some of the best facial masks for this skin issue is charcoal, clay, and mud mask.

Sensitive Skin

Sensitive skin is prone to an allergic reaction to many products. That is why gel, sheet, and cream masks are suitable for it is gentle and do not contain too many exfoliants.   

Normal Skin

Normal skin doesn’t require complex ingredients; it only needs facial masks that can maintain healthy skin. For this reason, the face mask suitable is sleep masks, bubble masks, sheet masks, gel masks, and cream masks.

For Aging Skin

Most sheet masks are suitable for aging skin because it contains anti-aging ingredients like glycolic acid. Sheet masks will be hydrating while also ripping off the dead skin.  

Skin with Dark Spot and Hyperpigmentation

Brightening and exfoliating masks are the best for skin that struggles with dark spots and hyperpigmentation. It will help the skin tone by reducing the melasma on the skin.

Skin Exposed to Sun Damage

When the skin is exposed to extreme sun rays, there is a tendency for it to be dehydrated. That is why sheet masks are essential, as it contains hydrating ingredients, aloe vera, and a cooling effect.  

10 Reason To Choose Private Label Facial Mask

Are you interested in starting your private label facial mask? Then these top 10 reasons will be your go-signal to do so!

Has Diverse Market

As per the research given by PERSISTENCE, the global facial masks market will have 2.5x growth than other skincare markets. With this, you have the opportunity to scale our business, expand your products, and reach a more target audience.

Wide Product Type Option

We have mentioned above some options and types of private label face masks you can choose from. Because of this vast array of options, you have less competition and can produce more product lines on your own.  

Premium Formulations

In TY OEM Cosmetics, we have hundreds of facial mask formulations of various consistency, textures, colors, and fragrances. We assure our clients that our formulations will work, is unique, and will be like no other.

Natural Ingredients

Ingredients play a significant role in the effects and benefits of facial masks. That is why TY OEM Cosmetics ensures that all our ingredients are safe and sustainable. We even partner with the best raw material provider to supply us with natural resources.

Compact Packaging and Design

Creativity is always why private label face masks are coming out in the market. Among these creative factors are packaging and design. At TY OEM Cosmetics, we have an in-house graphics team that can create distinct packages and logo that suits your brand.

Beneficial to the Skin

One of the reasons why you must choose a private label face mask is the effects it gives on the skin. Consumers love skincare products that work and do wonders. That is why it is wise to produce facial masks before any products.

Easy to Use

All facial masks are easy to use. Consumers can apply this product to the skin messy-free! It is also compact and small, suitable for travel and storing in tiny bags. Because of its convenience, many consumers love to use it.

Offers Easy Product Expansion

Another reason a private label face mask is best is that you can quickly expand your product line. There are hundreds of creative takes on facial masks. Depending on what you want, you can produce entirely new facial masks.  

Perfectly Fits the Face

There are different face masks with distinct textures, formulations, and consistency. If you don’t want to market sloppy and slippery face masks, you may opt for peel-off, overnight, or sleep masks.


There are hundreds of options for a private label face mask with different ingredients and designs. In TY OEM Cosmetics, we ensure that all our products are top-tier with environmental friendliness. We provide sustainable ingredients, animal cruelty-free, and even recyclable materials.

How does collaborating with TY OEM Cosmetics for your private label face mask beneficial to your business?

One of the reasons for the triumph of your skincare and cosmetic business is partnering with the best manufacturer. However, the search for the best manufacturer of facial masks in China is over! TY OEM Cosmetics is an accredited company with top products and services.

When you choose us, we can assure you that we will guide you from the making of your facial masks from start to finish. We maintain all the resources you need, with ingredients, customization, packaging, and logo—name it! We can also help you make your facial masks for men and facial masks for women.

You can refer to our case studies if you need more information about our services and products. You can also reach us, and our customer service team will respond in no time!

Hi, I’m Sunny Zheng (the CEO of tyoemcosmetic.com), hope you like this article

With more than 10 years of experience in OEM/ODM Cosmetics, I’d love to share with you the valuable knowledge related to cosmetics & skincare products from a Chinese supplier’s perspective.

Get Free Consultation/Quote

I am Sunny Zheng, me and my team would be happy to meet you and learn all about your business, requirements and expectations.


Kaia Lv


Yoyo Su


Cara Long

I am Sunny Zheng, me and my team would be happy to meet you and learn all about your business, requirements and expectations.


Kaia Lv


Yoyo Su


Cara Long

We will contact you within 1 working day, please pay attention to the email with the suffix “@tyoemcosmetic.com”