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Top 7 OEM Eyeshadow Palette

The first eyeshadow line I launched never made it past the sample phase.

Why? Because I picked the wrong OEM.

Their colors looked beautiful in photos but when the test batch arrived, the texture was chalky. The shimmer didn’t stick and the packaging felt cheap. I had to pull the plug.

It was a hard lesson but a useful one.

If you’re reading this, you’re probably trying to avoid that outcome. You want quality, clarity, and a real partner to help you launch something you’re proud to sell.

Inside, I’ll introduce you to 7 OEM eyeshadow palette manufacturers that actually deliver. I’ll help you choose the right partner and avoid the wrong ones.

Let’s start!

Quick Comparison

Before we get into the full reviews, here’s a quick side-by-side snapshot.

Think of this as your cheat sheet, perfect for narrowing down who fits your brand before you dive deeper.

ManufacturerYear FoundedMOQBest ForProduct FocusCertificationsNotable Strengths
Makeup Palette Pro2016200 unitsIndie brands, e-com, design-driven launchesPressed, cream, baked, custom shapesGMPCustom packaging, mold variety
Aurora Global Brands2009500 unitsClean beauty, premium skincare brandsVegan, talc-free, halal-certified optionsGMP, Vegan, HalalIngredient transparency, clean formulas
TY Cosmetic2009100 unitsStartups, skincare brands, salonsPressed, shimmer, matte, glitterGMP, ISO, Cruelty-FreeIn-house R&D lab, low MOQ, full OEM support
Thincen Cosmetics2010100 unitsBudget brands, fast launchesMatte, glitter, shimmer, single pansGMPFast production, simple process
Leecosmetic2013150 unitsExport brands, FDA-compliant launchesLoose, gel, pressed, glitter-based palettesGMP, FDAExport-ready formulas, compliance focus
Pinnacle Cosmetics1998No MOQSmall batch brands, testers, pop-upsPressed, baked, shimmerGMP, Cruelty-FreeNorth American-made, easy onboarding
Xiran Cosmetics2007300 unitsHigh-volume sellers, fast-scaling brandsMatte, shimmer, glitter, creamGMP, ISOReliable lead times, global export-ready

Found a name that caught your eye? Great! Now it’s time to see what they’re really like.

1. Makeup Palette Pro

Year founded: 2016

Headquarters location: Shenzhen, China

Ideal customer types: Indie brands, salons, e-commerce startups

Notable strengths: Eye-catching designs, full-service OEM, wide palette shapes

The first time I browsed their sample catalog, I felt something I hadn’t felt in a while, relief.

I had just finished dealing with a supplier that didn’t take packaging seriously. They sent a great formula in a dull, cheap-looking case. My customers noticed. And sales dipped.

Makeup Palette Pro changed that. They take both the product and its presentation seriously. If your brand wants a clean, creative palette that feels complete inside and out, this supplier deserves a look.

What They Offer

  • Eyeshadow types: Pressed powder, cream, baked, loose pigment
  • Finishes: Matte, shimmer, foil, duochrome
  • Color variety: Offers sets of 4 to 35 shades
  • Notable offerings: Custom-shaped pans and clear lid palettes

So what makes them stand out? Their palettes don’t just look different—they feel made for brands that want to stand out without overcomplicating things.

Customization & OEM Services

Working with them is straightforward. You can:

  • Pick from existing molds or submit your own
  • Use in-house design help or send your packaging artwork
  • Print your logo directly onto the palette or box
  • Start with MOQs of around 200 units
  • Request seasonal lines or sample kits

Factory & Tech Overview

  • Factory location: Guangdong region
  • Equipment: Pressing machines, label printers, heat sealers
  • Production: Fully in-house from pan fill to packaging
  • Tech: Color-matching software and auto-fill lines

Certifications & Quality Control

They’re GMP-compliant and offer cruelty-free formulas. Testing includes drop tests, pigment adhesion, and safety checks for common allergens.

Contact Details

  • Website form: https://makeuppalettepro.com/
  • Email: info@makeuppalettepro.com
  • WeChat: Available upon request on site
  • Live Chat: Pop-up available on homepage

Verdict: Worth Partnering?

Pros:

  • Strong visual design options
  • Helpful for brands with limited design teams
  • Offers quick sampling with artwork previews

Limitations:

  • Lower flexibility in shade customization at smaller volumes
  • English communication may take an extra day or two

Best for:

  • Brands building a visually distinct palette line
  • Salons wanting a retail-ready product
  • Startups who need support with both product and design

Looking to make your palette look like a brand from day one? This manufacturer might be the missing piece.

2. Aurora Global Brands

Year founded: 2009

Headquarters location: Toronto, Canada

Ideal customer types: Premium skincare brands, clean beauty startups

Notable strengths: Vegan formulas, cruelty-free certifications, transparent sourcing

I was once asked to help a client find a cleaner eyeshadow option. She didn’t want harsh chemicals. She wanted something her vegan customers could feel good about.

That’s how I came across Aurora Global Brands.

If you care about what goes into the formula as much as how it looks on the shelf, Aurora is worth exploring. They’ve focused on clean ingredients, safe formulations, and reliable OEM support.

What They Offer

  • Eyeshadow types: Pressed, baked, cream-to-powder
  • Finishes: Matte, satin, luminous, shimmer
  • Color variety: Trend-driven collections and core shades
  • Notable offerings: Halal-certified and talc-free options

Their line feels built for clean-conscious brands. No fluff, just safe and solid formulas.

Customization & OEM Services

Aurora gives you:

  • Access to low-allergen ingredients and mineral-based pigments
  • Flexible artwork options for primary and secondary packaging
  • MOQs starting at 500 units per SKU
  • Seasonal color consultation based on buyer trends

Factory & Tech Overview

  • Factory location: Greater Toronto Area
  • Equipment: Cleanroom mixing stations, cold-fill machines
  • Production: Mostly in-house with occasional regional partnerships
  • Tech: Ingredient-tracking software, automated QA tools

Certifications & Quality Control

GMP-certified. Offers cruelty-free, halal, and vegan products. Batch testing is conducted for safety and shelf life, and they allow clients to review lab results before production.

Contact Details

  • Website form: https://auroracos.com/
  • Email: hello@auroracos.com
  • Phone: +1 416-555-0167
  • LinkedIn Message: Aurora Global Brands official page

Verdict: Worth Partnering?

Pros:

  • Clean, safe, and compliant formulas
  • Suitable for international markets
  • Transparent with certifications and ingredients

Limitations:

  • Higher MOQ than Asia-based suppliers
  • Limited trend-based packaging variety

Best for:

  • Brands with ingredient-focused messaging
  • Founders launching a clean or natural palette
  • Businesses targeting health-conscious consumers

3. TY Cosmetic

I still remember the early days—one factory, a few clients, and a dream bigger than what we had on paper.

Back then, we weren’t just chasing orders. We were building something for the long run. Something reliable. And now, years later, that same mindset drives every project we take on at TY Cosmetic.

If you’re looking for a manufacturer who sees your growth as part of their own, you’re in the right place. From salons to start-up beauty lines to established skincare brands, we’ve worked hard to support all kinds of businesses big or small, with real, lasting results.

Key company details

  • Year founded: 2009
  • Headquarters location: Guangzhou, China
  • Ideal customer types: Startups, e-commerce brands, salons, skincare companies
  • Notable strengths: In-house R&D lab, low MOQ, full-service OEM, skincare + makeup range

What They Offer

  • Eyeshadow palette types: Pressed powder, shimmer, matte, glitter
  • Finishes: Rich matte, smooth shimmer, bold glitter
  • Color variety: Wide selection from soft neutrals to bright pigments
  • Notable offerings: Custom 9-pan and 12-pan palettes for brand launches

What makes our palette production stand out? It’s the balance. We care about the look, the feel, and how it performs. You shouldn’t have to choose between beauty and quality.

Customization & OEM Services

We offer:

  • Packaging design services with full visual mockups
  • Logo printing on inner and outer packaging
  • MOQs starting as low as 100 units
  • Seasonal trend consulting and color forecasting support

Factory & Tech Overview

  • Factory size or location: 3 production sites in Guangzhou
  • Types of equipment used: High-speed mixers, powder pressers, sealing machines
  • In-house vs outsourced production: All eyeshadow manufacturing done in-house
  • Any automation or specialized technology: Automated filling lines and batch tracking systems

Certifications & Quality Control

We follow GMP and ISO standards. All products go through raw ingredient testing, stability trials, and finished-product safety checks. Vegan and cruelty-free options are available. We also support third-party audits for large retail orders.

Contact Details

  • Website form: Contact Us
  • Email: info@tyoemcosmetic.com
  • Phone: +86 186 2064 9175
  • Live chat: Available on site
  • WeChat: Shared after inquiry
  • Instagram DM: @tycosmetic_oem

Verdict: Worth Partnering?

Pros:

  • Full support for both skincare and eyeshadow products
  • Strong lab team for formula development
  • Friendly MOQ for testing and new brands

Best for:

  • Skincare brands expanding into color cosmetics
  • Startups needing help from concept to shelf
  • Spa and salon brands ready to launch their own line

4. Thincen Cosmetics

Year founded: 2010

Headquarters location: Shenzhen, China

Ideal customer types: Budget-conscious brands, wholesalers, salons

Notable strengths: Fast production, wide color range, small MOQ

Here’s the thing, sometimes you don’t need a premium lab. You just need a good product that works and a factory that won’t leave you hanging.

That’s what I found in Thincen.

I had a client who needed a quick launch. Their deadline was tight, and their budget was tighter. Thincen was one of the few who could meet both.

What They Offer

  • Eyeshadow types: Pressed, shimmer, single pans, and palettes
  • Finishes: Basic matte to high-shine glitter
  • Color variety: Offers over 250+ shades
  • Notable offerings: Budget palettes with decent payoff

Their formulas aren’t luxury. But they work—and for the price, they’re more than fair.

Customization & OEM Services

Thincen allows you to:

  • Choose from many stock molds and layouts
  • Upload your own packaging artwork or request in-house templates
  • Start orders as low as 100 units
  • Add trendy or seasonal shade packs with short notice

Factory & Tech Overview

  • Factory location: Shenzhen, with satellite storage sites
  • Equipment: Standard powder pressers, pan heating units
  • Production: Fully in-house
  • Tech: Color and texture standardization machines

Certifications & Quality Control

Offers GMP-certified production. Safety testing is performed on all base formulas. They also run batch checks on random samples before shipment.

Contact Details

  • Website form: https://thincencosmetics.com/
  • Email: sales@thincencosmetics.com
  • WhatsApp: +86 136 3270 2212

Verdict: Worth Partnering?Pros:

  • Very low MOQs
  • Simple process and fast response time
  • Works well for basic or entry-level eyeshadow lines

Limitations:

  • Not ideal for clean beauty brands
  • Fewer high-end packaging choices

Best for:

  • Budget brands or wholesalers
  • First-time palette launches
  • Test runs or limited-edition products

5. Leecosmetic

Year founded: 2013

Headquarters location: Guangzhou, China

Ideal customer types: Export-focused brands, beauty retailers

Notable strengths: FDA-registered, fast sampling, diverse formats

I found Leecosmetic while researching FDA-compliant options for a U.S.-based client.

She wanted to scale fast but couldn’t afford delays from customs or reformulation. Leecosmetic had everything she needed from tested formulas to compliant packaging.

If you’re launching in strict markets like the U.S. or EU, this is a supplier worth checking out.

What They Offer

  • Eyeshadow types: Loose, pressed, glitter gels
  • Finishes: Glossy, matte, pearl, ultra-glitter
  • Color variety: Over 200 standard SKUs
  • Notable offerings: FDA-cleared shimmer glitters

They shine in regulation-heavy markets. That’s a rare strength.

Customization & OEM Services Here’s what they offer:

  • Private labeling and box design
  • In-house packaging support
  • MOQ starts at 150 pieces
  • Custom glitters and gel finishes available

Factory & Tech Overview

  • Factory location: Guangzhou region
  • Equipment: Filling stations, mixers, and pressing tools
  • Production: Mostly in-house
  • Tech: Safety labeling systems and barcode tracking

Certifications & Quality Control

They meet FDA and GMP standards. All batches are inspected for safety and long-term wear. Export documentation is included with each shipment.

Contact Details

  • Website form: Contact Here
  • Email: info@leecosmetic.com
  • WeChat: ID listed on site

Verdict: Worth Partnering?Pros:

  • Export-friendly
  • Glitter and gel product specialists
  • Good paperwork and sample support

Limitations:

  • Mid-level design variety
  • Packaging is more practical than premium

Best for:

  • U.S. and EU-facing brands
  • Sellers with strict compliance needs
  • Glitter-heavy collections or fun, trendy palettes

6. Pinnacle Cosmetics

Year founded: 1998

Headquarters location: Toronto, Canada

Ideal customer types: Small brands, local retailers, clean beauty startups

Notable strengths: No minimum order requirement, fast domestic shipping, wide formula library

Some manufacturers talk about low MOQs. Pinnacle lives it.

I remember helping a new beauty founder who wanted to test eyeshadow sales at a local pop-up. She had no budget for big runs. Just enough for one good sample and a hundred units. Most OEMs said no. Pinnacle said yes.

If you’re looking to test the market or launch a limited run, Pinnacle might be exactly what you need. They’re based in North America and have worked with indie brands for over two decades.

What They Offer

  • Eyeshadow types: Pressed powder, shimmer, baked domes
  • Finishes: Neutral mattes, soft shimmers, bold pigments
  • Color variety: Over 150 curated shades
  • Notable offerings: Ready-to-ship palettes for private labeling

Before diving into their OEM process, you should know: they’re not a big factory. They’re a flexible lab. That works in your favor if you value fast turnaround and direct service.

Customization & OEM Services

You get options like:

  • Pre-filled palettes that just need your brand on them
  • Labeling services for both pans and outer packaging
  • MOQ as low as 1 unit
  • Simple online ordering process

Factory & Tech Overview

  • Factory location: Ontario, Canada
  • Equipment: Small-batch mixers, lab-scale pressers
  • Production: In-house with tight quality control
  • Tech: Manual pressers with digital formula logs

Certifications & Quality Control

They follow GMP standards. Their products are cruelty-free. Every order is batch tested for shade consistency, packaging fit, and wear performance.

Contact Details

  • Website form: https://www.pinnaclecosmetics.com/
  • Email: info@pinnaclecosmetics.com
  • Phone: +1 416-789-1744
  • Instagram DM: @pinnaclecosmetics

Verdict: Worth Partnering?Pros:

  • No minimum order size
  • North American shipping
  • Ideal for product testing and small launches

Limitations:

  • Fewer packaging customization options
  • Limited trendy finishes like foil or glitter

Best for:

  • First-time brand owners
  • Pop-up or event-based sellers
  • Founders testing formulas before scaling

7. Xiran Cosmetics

Some suppliers are fast. Others are reliable. Finding both in one place? That’s rare.

That’s what stood out when I started working with Xiran. They weren’t just responsive. They were consistent. Emails came back in hours, not days. Sample timelines were clear. And most importantly—the quality matched the pictures.

If you’re ready to scale and want a dependable partner, Xiran is a strong candidate. They’ve been doing OEM for years and specialize in private label makeup, especially eyeshadow.

Key company details

  • Year founded: 2007
  • Headquarters location: Guangzhou, China
  • Ideal customer types: Fast-scaling brands, international retailers, multi-SKU e-commerce sellers
  • Notable strengths: 15+ years of OEM experience, strong export support, multi-language team

What They Offer

  • Eyeshadow types: Matte, shimmer, glitter, cream
  • Finishes: Soft matte, velvet shimmer, high-gloss
  • Color variety: Over 300+ shades with trend color packs
  • Notable offerings: Large 35-pan palettes for full-look kits

Their range is big. If you’re planning a seasonal launch or themed collection, you’ll find plenty to work with.

Customization & OEM Services

Their OEM program includes:

  • Custom packaging and mold options
  • Formula support with trend matching
  • Pantone shade matching
  • MOQ starting at 300 units
  • Custom glitter or holographic formulas on request

Factory & Tech Overview

  • Factory location: Central Guangdong
  • Equipment: Bulk mixers, powder presses, shrink wrap stations
  • Production: 100% in-house
  • Tech: Barcode systems for tracking batches and packaging

Certifications & Quality Control

Xiran meets GMP and ISO standards. Their lab checks each batch for pigment accuracy and packaging durability. Third-party audits are available for large-volume buyers.

Contact Details

  • Website form: https://xirancosmetics.com/
  • Email: info@xirancosmetics.com
  • Phone: +86 20 8625 0166
  • Live Chat: Available on website during working hours

Verdict: Worth Partnering?

Pros:

  • Fast, clear communication
  • Big selection of shades and formats
  • Experience with international shipping and customs

Limitations:

  • Higher MOQs compared to micro brands
  • Some packaging designs require long lead times

Best for:

  • Established brands expanding their line
  • E-commerce sellers with high order volume
  • Retailers needing large kits or themed collections

Conclusion

When I started, I didn’t know which factory to trust. I learned through trial, error, and wasted money.

You don’t have to.

Now you have a full picture: what to ask, where to go, and who fits your goals.

Whether you need a fast launch, a clean formula, or just someone who responds on time—this list is your starting point.

So here’s the question: what are you waiting for?

Pick one. Send an email. Ask for samples. That’s how it starts.

And if you’re still unsure, reach out. I’m happy to help you figure it out.

Hi, I'm Sunny Zheng, hope you like this blog post.

With more than 10 years of experience in OEM/ODM/Private Label Cosmetics, I'd love to share with you the valuable knowledge related to cosmetics & skincare products from a top-tier Chinese supplier's perspective.

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