I remember trying a lipstick that felt just like NYX’s Soft Matte but it wasn’t NYX. It was a sample from a quiet little OEM factory based in France.
That’s when I realized something.
The best manufacturers? They don’t always have loud marketing but their formulas speak for themselves.
If you’re here, you’re probably looking for a manufacturer who can match NYX’s quality. Whether you’re launching a color cosmetics line or expanding what you already sell, this guide is for you.
In this guidem, you’ll discover 7 trusted manufacturers who either produce for NYX or meet the same standard so you can launch or scale your brand with confidence.
So let’s begin!
Quick Comparison
Every brand has different needs. Some of you want speed. Others care more about low MOQs or clean formulas. Before we break things down in full detail, here’s a quick overview to help you connect with the right fit faster.
| Manufacturer | Country | Product Focus | MOQ Level | OEM/ODM Services | Best For |
| Schwan Cosmetics | Germany | Color cosmetics (pencils, sticks) | High | Both | Established brands |
| Maesa Group | France | Makeup, skincare, haircare, fragrance | Mid to High | Both | Retail-focused, growing brands |
| TY Cosmetic | China | Skincare and personal care | Low to Mid | Both | Startups, salons, online sellers |
| HCT Group | USA | Full-service beauty + packaging | Mid to High | Both | Full-scale product launches |
| Cosmecca Korea | South Korea | K-beauty skincare, color cosmetics | Mid to High | Both | Trend-led or premium beauty brands |
| Mana Products | USA | Color cosmetics + hybrid skincare | Mid-range | Both | Indie and established brands |
| PA Hair Extensions | USA | Hair extensions + custom branding | Low | Both | Salons, stylists, small brands |
1. Schwan Cosmetics (Germany)
I didn’t expect much when I first heard about Schwan. A friend in the industry told me, “They’re the quiet giants behind big names.” I was skeptical until I tried a lip liner sample they made. It was smooth, rich in color, and felt almost identical to something I had just picked up from NYX.
If you’re looking for a manufacturer that can match NYX’s product feel and formula quality, Schwan is worth knowing.
They’ve been around for decades, and their experience shows. They work with color cosmetics brands around the world, and they don’t just produce they help develop. From formulation to packaging, they offer the full package.
Company Roots
- Founded: 1927
- Headquarters: Heroldsberg, Germany
- Team Size: Over 3,000 employees
- Leadership: Controlled by the Schwan-STABILO Group, a family-owned business
Product Manufacturing Capabilities
- Lip liners
- Eyeliners
- Concealer sticks
- Eye shadow pencils
Service and Certifications
- OEM (Original Equipment Manufacturer): You bring the formula, they manufacture it.
- ODM (Original Design Manufacturer): They create both the product and formula for your brand.
- ISO 9001: Quality management system
- ISO 22716: Cosmetic GMP (Good Manufacturing Practice)
- REACH Compliance: Follows EU chemical safety rules
- Clean Beauty Standards: Focus on ingredient safety and transparency
Communication Channels:
- Email: info@schwancosmetics.com
- Phone: +49 911 9308-0
Final Thoughts
If your goal is high-performance makeup with that smooth, pigmented feel Schwan delivers. They’re best suited for established brands or scaling businesses ready to commit to larger runs. If that’s you, they’re worth a serious look.
2. Maesa Group (France)
I used to think big beauty brands made everything themselves. I pictured huge labs with their logos on the walls. But the more I got into this industry, the more I realized something surprising: many of those brands yes, even the ones you see in every major store work with companies like Maesa behind the scenes.
Maesa isn’t a household name to most consumers. But if you’re building a beauty brand and looking for NYX-level production? You’ll want to know them.
They help bring some of the biggest retail makeup collections to life. And if you’ve ever bought a store-exclusive beauty product from Target, Walmart, or Sephora, chances are Maesa was behind it.
Company Roots
- Founded: 1997
- Headquarters: Paris, France
- Team Size: Over 300 employees
- Leadership: Founded by Julien Saada and Gregory Mager
Product Manufacturing Capabilities
- Color cosmetics like lipstick, eyeshadow, and blush
- Haircare and fragrance
- Skincare, including cleansers and creams
Service and Certifications
- Product development
- Formula creation
- Packaging design
- Final assembly and distribution
- ISO 22716: Good manufacturing practices for cosmetics
- REACH Compliance: Meets EU chemical safety regulations
- Global Regulatory Support: Follows rules across multiple regions including US, EU, and Asia
- Sustainability Reporting: Publishes corporate social responsibility data annually source: Maesa
Communication Channels:
- Email: contact@maesa.com
- Phone: +33 1 58 56 59 00
Final Thoughts
Maesa is a strong option if you want big-brand polish with real production support. They’re especially useful if you’re launching multiple categories or planning to sell in major retail channels.
Do you want a partner who can handle not just the formula but the branding and logistics too? If yes, Maesa should be on your list. They work best with growing brands and businesses ready to scale.
3. TY Cosmetic (China)
I first came across TY Cosmetic while helping a startup brand that needed fast turnaround times and lower MOQs. We were struggling to find someone reliable, especially overseas. A supplier recommended TY, so we gave them a shot. What we got? Surprisingly smooth communication, helpful feedback, and skincare samples that were better than expected.
If you’re running a salon, launching a brand, or just need a dependable private label partner, TY is the kind of manufacturer worth checking out.
They’ve grown fast for a reason. From one small factory in Guangzhou to three full-scale sites and their own R&D lab, their focus has stayed the same: support small and mid-sized brands in bringing high-quality skincare products to life.
Company Roots
- Founded: 2009
- Headquarters: Guangzhou, China
- Team Size: Over 300 employees (and growing)
- Leadership: Founded by the three Dai brothers
Product Manufacturing Capabilities
- Skincare products like cleansers, toners, creams, and serums
- Personal care products including body scrubs, lotions, and masks
- Products for salons, spas, e-commerce brands, and retail importers
Service and Certifications
- OEM: Use your formula and packaging, they handle production.
- ODM: They help create your formula and product from scratch.
- ISO 22716: Cosmetic GMP compliance
- FDA Registered: For US market safety and production regulations
- GMPC: Good manufacturing certification for cosmetics
- Cruelty-Free Options: Available based on formula requests source: TY Cosmetic
Communication Channels:
- Email: info@tyoemcosmetic.com
- Phone: +86-20-6660-3699
Final Thoughts
Are you just getting started and need a partner who actually listens? Or maybe you’re ready to scale but want more flexibility in how you launch your next skincare line?
TY Cosmetic works best for brands that need hands-on support without jumping through hoops. If that sounds like you, it’s a solid option worth exploring.
4. HCT Group (USA)
Back when I was helping a brand break into color cosmetics, we needed more than a lab—we needed packaging, design, and production under one roof. A contact pointed us to HCT. At first glance, it looked like just another manufacturer. But after a few calls and sample reviews, it became clear: they think like a partner, not just a factory.
If you’re aiming for NYX-level products with sleek packaging to match, HCT is worth a close look.
They work with some of the biggest names in beauty, offering full-service support across product development, packaging, and manufacturing.
Company Roots
- Founded: 1992
- Headquarters: Santa Monica, California, USA
- Team Size: Over 1,000 global employees
- Leadership: Industry veterans focused on global expansion and trend development
Product Manufacturing Capabilities
- Makeup: foundations, lipsticks, mascaras, powders
- Skincare: creams, serums, lotions
- Packaging: from concept to custom design
Service and Certifications
- OEM: Bring your own formulation they’ll manufacture it
- ODM: They develop formulas and products based on your brand’s goals
- ISO 22716: Good manufacturing practice for cosmetics
- FDA Registered: US production safety standards
- EcoVadis Rated: Evaluates sustainability and ethical performance
- Global Reach: Compliance with regulations in US, EU, and Asia.
Communication Channels:
- Email: info@hctgroup.com
- Phone: +1-310-394-0400
Final Thoughts
Do you need both product and packaging support under one roof? HCT is built for that.
They’re a better fit for established brands or those planning a full launch with visual appeal in mind. If that’s your goal, they’re a strong choice.
5. Cosmecca Korea (South Korea)
Sometimes, you want a manufacturer that’s always a step ahead. That’s how I felt when I started working with Korean labs—and Cosmecca stood out. A client wanted clean, innovative skincare with a premium feel. Cosmecca’s sample kits felt like something you’d find in a department store.
If you’re looking for Korean-grade skincare or makeup, this manufacturer should be on your radar.
Cosmecca is known for its high-quality production and ability to match market trends quickly. They’ve become a key supplier for brands that want both speed and performance.
Company Roots
- Founded: 1999
- Headquarters: Chungcheongbuk-do, South Korea
- Team Size: Over 700 employees
- Leadership: Founded by Lee Kyung-soo, now a global OEM/ODM leader
Product Manufacturing Capabilities
- Skincare: toners, emulsions, creams, serums
- Color cosmetics: cushions, BB creams, lip tints
- Hair and body care
- Anti-aging skincare
- Functional makeup
- Eco-friendly packaging
Service and Certifications
- OEM: You provide the concept or formula
- ODM: They develop products based on your goals
- ISO 22716: Cosmetic GMP
- FDA Registered: US compliance
- CGMP (Korean Standard): Advanced domestic manufacturing
- Eco-Certified Ingredients: Available upon request source: Cosmecca Korea
Communication Channels:
- Email: overseas@cosmecca.com
- Phone: +82.31.535.7161
Final Thoughts
Want that K-beauty performance and look? Cosmecca is ideal if your brand focuses on trend-driven, high-quality formulas. They’re best suited for brands that want to stand out with innovation and a premium feel.
6. Mana Products (USA)
I’d heard of Mana before I ever worked with them. People in the industry talk about them like a behind-the-scenes powerhouse. And when I finally got to test their skincare and foundation samples, I understood why—they know what works.
Mana is based in New York and has a long track record of working with both indie brands and big names. They don’t just fill bottles. They help shape product strategy from the inside out.
Company Roots
- Founded: 1975
- Headquarters: Long Island City, New York, USA
- Team Size: Over 600 employees
- Leadership: Founded by Nikos Mouyiaris; now part of the Orchard Group
Product Manufacturing Capabilities
- Color cosmetics: foundations, powders, lip gloss, blush
- Skincare: serums, moisturizers, peels
- Hybrid products: makeup with skincare benefits
Service and Certifications
- OEM: Your formula and packaging, their factory
- ODM: They guide formula development and create turnkey products
- FDA Registered: Production registered and regulated in the US
- ISO 22716: Good manufacturing for cosmetics
- Clean Beauty Capabilities: Offers clean and vegan formulas
- Global Compliance: Can support EU and APAC markets.
Communication Channels:
- Email: info@manaproducts.com
- Phone: +1-718-361-2550
Final Thoughts
Do you want guidance on both product and trend? Mana works best if you’re aiming to launch a thoughtful, well-rounded product line. They’re reliable and experienced and a strong match for both growing and established brands.
7. PA Hair Extensions (USA)
The first time I came across PA Hair Extensions, I was working with a salon owner looking to launch her own line. We needed something that felt high-end but didn’t come with impossible order sizes or long delays. A fellow stylist recommended PA. We reached out and within days, had a clear quote, product options, and actual human communication. That mattered.
If you’re in the hair business whether you’re a salon, stylist, or brand, PA makes it simple to go from idea to launch.
They don’t try to impress with flashy words. Instead, they focus on making products that actually perform and giving you control over how they’re made.
Company Roots
- Founded: 2013
- Headquarters: Los Angeles, California, USA
- Team Size: Mid-size, small business focused
- Leadership: Industry professionals with salon backgrounds
Product Manufacturing Capabilities
- Micro bead extensions
- Tape-in, clip-in, and keratin tip extensions
- Custom branding, packaging, and labeling
Service and Certifications
- OEM: Your product, their production
- ODM: They help design and develop the entire product
- Ethically Sourced Hair: Human hair sourced through verified channels
- FDA Registered (where applicable): For supporting hair care products
- In-house Quality Checks: Each batch is inspected by staff
- Salon-Grade Standards: Trusted by professional stylists source: PA Hair Extensions
Communication Channels:
- Email: sales@pahairextensions.com
- Phone: +1-818-666-6757
Final Thoughts
If you’re a salon owner or stylist dreaming of launching your own extension line, PA makes it feel doable. Their process is straightforward, their product quality holds up, and they’re small-business friendly. Whether you’re just testing the waters or planning something bigger, they’re worth reaching out to.
Conclusion
You came here looking for NYX-level manufacturing. Now you’ve got 7 solid options in your pocket.
From skincare to color cosmetics to hair each one is ready to support your growth.
You’ve got answers to your “how” and “where.” And you’ve got options that match your goals whether you’re just starting or scaling fast.
So what’s stopping you? Which one will help bring your brand to life?
Contact TY Cosmetic today and make it real.
