Years ago, I placed a bulk order with a makeup factory in China without checking their background. The products arrived half-filled, and customer complaints came pouring in.
Since then, I’ve learned to vet suppliers carefully and never rely on first impressions alone.
I’ve reviewed factories for private labels, indie brands, and wholesalers. I’ve spoken with owners, reviewed MOQs, and asked the tough questions so you don’t have to.
This list includes 10 reliable makeup manufacturers in China, all based on practical checks like quality control, certifications, and real feedback. If you’re serious about launching or scaling your brand, this article will save you time.
Choosing the right supplier can make or break your product line.
So, let’s get started!
Quick Comparison Chart
Before we dive into each manufacturer, here’s a quick comparison to help you spot the differences at a glance. This will give you a clear head start before reading deeper insights.
| Manufacturer | Factory Size (m²) | Product Price | Product Quality | Specialties | Ideal For | Drawbacks |
| TY Cosmetics | 30,000 | Cost-effective (10) | High (10) | OEM/ODM full service, powders | Startups, flexible MOQ buyers | Catalog not updated regularly |
| Duoduo Cosmetics | 21,000 | High (10) | Good (8) | Lipstick, blush, shadow palettes | Premium brands, packaging buyers | Higher pricing |
| Bijiang Cosmetics | 14,000 | Moderate (9) | Good (8) | Lip gloss, powder, eyeshadow | Balanced quality-price projects | Longer lead times |
| Ouqian Makeup | 2,000 | Suitable (8) | Good (8) | Pencils, lipstick, sets | Indie brands, low MOQ | Website not updated |
| Artmiss | 3,800 | Suitable (8) | Good (8) | Lip balm, foundation, lip tint | Regional or niche startups | Basic support for branding |
| Cool Betty (CN) | 3,800 | Suitable (8) | Good (8) | Eyeliner, powder, cream foundation | Fast-moving private label brands | Less formula flexibility |
| Guangzhou Yalun | 7,325 | Suitable (8) | Good (8) | Blush, balm, lip gloss | Mid-size projects | Simple packaging styles |
| Miss Joy | 22,000 | High (9) | Good (8) | Face cream, lipstick, eyeshadow | Brands needing refined packaging | Limited tone/shade flexibility |
| Cool Betty (Global) | 22,000 | Suitable (8) | Good (8) | Foundation, lipstick, eye kits | Private label with support needs | Not ideal for niche formulas |
| Ausmetics | 50,000 | Moderate (9) | Good (8) | Skincare + makeup, full OEM/ODM | Cross-category product lines | Slow email response |
| Nakocos | ~25,000 (est.) | Suitable (8) | Good (8) | Vegan, clean beauty lines | Clean beauty-focused brands | Lead time variation |
Let’s now take a closer look at each manufacturer to help you find the right match.
1. TY Cosmetics
TY Cosmetics is a makeup and skincare manufacturer based in Guangzhou, China. The company was founded in 2009 and now employs over 200 staff members. Their production facility is GMP-certified and supports both OEM and ODM services. They work with over 50 countries, including brands in the US, UK, Europe, and Southeast Asia.
TY Cosmetics provides full support from formula development to final packaging. Their team includes in-house R&D, designers, and quality control staff. They specialize in serving small to mid-sized beauty brands with flexible order quantities. What stood out to me was how easy they were to work with. I asked a lot of questions during our first talk, and they answered each one clearly.
Product Range
- Pressed Powder: TY Cosmetics produces smooth pressed powders for oil control and setting makeup. You can choose from translucent or tinted versions based on your brand’s needs.
- Blush: Their blush products come in powder and baked formulas. They offer a wide range of shades with matte or shimmer finishes.
- Eyeshadow: TY manufactures single eyeshadows and full palettes. Options include matte, satin, shimmer, and glitter textures.
- Eyebrow Powder: They supply compact eyebrow powders with natural and buildable coverage. Dual-color or trio sets are available for more shaping options.
- Shadow Palette: Their shadow palettes are fully customizable in layout, shade count, and theme. Packaging and formula options are also flexible.
- High Disc: These are highlighter pans that offer shimmer or glow finishes. TY supports custom tones to match different skin tones and makeup styles.
- Baked Powder: TY’s baked powders are made using slow baking methods for a smooth, blendable texture. They can be used as blush, bronzer, or highlighter depending on pigment.
Customer Positioning
- OEM/ODM Projects: TY Cosmetics supports both OEM and ODM projects for makeup and skincare. They help with formula development, design, and full-package solutions based on your needs.
- Private Label Brands: They offer pre-made formulas for quick private label launches. This is ideal if you need faster production and lower development costs.
- Small to Mid-Sized Businesses: TY works well with small brands and growing companies. Their flexible MOQs make it easier to manage inventory without over-ordering.
- Cost-Conscious Buyers: Located in Guangzhou, they offer a strong balance of quality and price. You get mid-to-high-end results without the high minimums of Shanghai factories.
- Brands Requiring Support: Their in-house team provides help through every step, from sample to shipment. This is helpful if you’re new to the sourcing process or need hands-on guidance.
Rating
- Scale: 10
TY Cosmetics operates a 30,000+ m² facility with 68 production lines and an emulsification capacity of 200 tons daily, producing over 160 million skincare units each year.
- Growth Trend: 9
Their reach continues to grow, especially in Southeast Asia, Europe and America. They’ve expanded their offerings and built solid relationships with private label brands.
- Product Price: 5
They follow a cost-effective route, offering mid-to-high-end results at competitive prices. This balance makes them appealing for brands managing tight margins.
- Product Quality: 10
They maintain strong control over production and use quality ingredients suited for international markets. Many brands work with them long-term due to stable output and reliable results.
Takeaway Note
TY Cosmetics is a strong choice if you need a cost-effective manufacturer that delivers stable quality and supports flexible product development. But if you rely on browsing current offerings online, their product catalog may not always be updated right away.
2. Duoduo Cosmetics
Duoduo Cosmetics is a private label cosmetics manufacturer based in Guangzhou, China. Established in 2014, their factory is certified under ISO22716 and GMPC standards, focusing on OEM and ODM production for color cosmetics. Their products are exported to Asia, the Middle East, Europe, and the Americas.
What I noticed about Duoduo is their ability to move fast while still keeping things organized. They don’t overcomplicate the process, which can save you time if you’re juggling multiple SKUs. The team is responsive, and they make adjustments quickly during sample discussions. If you’re working on a short timeline, they’re one of the smoother partners I’ve come across.
Product Range
- Cream Foundation: Offers smooth, buildable coverage in various shades. Texture can be adjusted based on climate and market needs.
- Liquid Eyeliner: Water-resistant formulas available in pen or brush types. Known for precise application and fast drying time.
- Cushion Blusher: Lightweight formulas designed for easy blending and compact use. Can be infused with skincare ingredients.
- Eyeshadow: Available in single pans or full palettes with matte, shimmer, and glitter finishes. Pigments are blendable and can be tailored to trendy colors.
- Lipstick: Comes in bullet and liquid forms with matte, satin, or moisturizing finishes. Shade ranges and ingredient preferences can be customized.
- Powder: Includes loose and pressed formats for setting or oil control. Finish types range from translucent to tinted with soft texture options.
Customer Positioning
- Speed-Focused Brands: Ideal for companies that need quick sampling and rapid turnaround. Duoduo offers production cycles as short as 10 days.
- Mid-Tier Product Lines: Suited for brands looking for higher perceived value without entering luxury pricing. Packaging and formula choices support this positioning.
- Export-Oriented Brands: Experienced in international shipping and packaging standards, especially in Asia and the Middle East.
- Promotional Projects: Good option for seasonal collections or limited-time offers that don’t require large MOQs.
- Product Developers Needing Flexibility: Offers a wide range of packaging solutions and supports custom mold development when needed.
Rating
- Rating Scale: 8
Operates a 21,000 square meter facility with moderate staffing and several filling and assembly lines.
- Growth Trend: 8
Expanded capacity in recent years and increased their customer base in emerging markets.
- Product Price: 9
Product pricing is on the higher side compared to Yiwu or Shantou, but still more accessible than high-end factories in Shanghai.
- Product Quality: 7
Quality is stable and meets most private label brand needs. Not luxury-tier, but acceptable for mid-range positioning.
Takeaway Note
Duoduo Cosmetics is best for brands that want speed, flexibility, and clean packaging for trend-driven products. But if you’re looking for deep innovation in formula R&D or high-end ingredient sourcing, they may not be the best fit.
3. Bijiang Cosmetics
Bijiang Cosmetics is a cosmetics OEM/ODM producer based in Guangzhou, China. Founded in 2014, they employ around 100 to 200 staff members. Their main expertise lies in eyebrow, eyeliner, mascara, and lip products, with more than twenty years of combined team experience. Their customer base spans the US, Europe, and Asia, working mostly with small and mid-tier beauty brands.
I found that Bijiang stands out for their focus on eye and lip lines. Their team is hands-on and ready to refine formulas quickly. Conversations felt efficient, and they often provided ideas to match brand trends. They can work well if you want targeted expertise without overloading you with options.
Product Range
- Eyebrow Pencil: Offers wooden and automatic pencils in various shades and finishes. Designed for smooth application and natural definition.
- Eyebrow Powder: Provides soft, blendable powders for shaping and filling brows. Often available in duo or trio palettes to suit different brow tones.
- Eyeliner: Includes liquid, pencil, and gel types in classic and trendy shades. Long-wear and waterproof options are available for smudge-proof results.
- Eyeshadow: Offers single pans and customizable palettes in matte, shimmer, and metallic textures. Pigment levels and texture can be adapted to suit different brand goals.
Customer Positioning
- Eye‑Focused Brands: Bijiang specializes in eyebrow, eyeliner, and mascara products, making them a strong fit for brands with a narrow focus in this area. Their production setup is designed to fine-tune these categories with precision and speed.
- Customized Formula Seekers: They allow detailed adjustments in pigment, texture, and finish across most of their products. This helps brands respond quickly to market changes or client feedback.
- Private Label Launches: For brands looking to start with less development time, they offer stable, pre-tested formulas that are ready to go. It’s a good choice if you need to launch fast with minimal setup.
- Trend‑Driven Brands: Bijiang keeps an eye on shifting beauty trends, especially in eye and lip products. They’re able to adapt packaging and formula details to match seasonal or social media-driven demands.
- Competent Mid‑Tier Brands: If you’re not aiming for luxury, but still want clean, well-performing products, they offer good value. Their factory supports steady output without large-scale order pressure.
Rating
- Scale: 7
Bijiang operates a 14,000 m² facility focused on eye and lip cosmetic production. Their setup is ideal for mid-size brands but not suited for high-volume mass production.
- Growth Trend: 7
The company has gradually increased its export footprint across Asia, Europe, and the Americas. While growth is steady, it appears more measured compared to larger OEM factories.
- Product Price: 8
Their pricing sits in the suitable mid-range tier, offering better quality than low-cost producers without premium costs. It’s a practical option for brands managing moderate budgets.
- Product Quality: 7
They offer dependable quality that meets the expectations of most private label brands. While not high-end or innovative, the products are stable and well-made.
Takeaway Note
Bijiang Cosmetics is a great choice if your brand focuses on eye and lip products and you want steady quality with flexible formula options. But if your project is time-sensitive or requires quick restocking, their longer lead times may not suit fast-paced launch schedules.
4. Ouqian Makeup
Ouqian Makeup is an OEM/ODM makeup factory based in Dongguan, China. Since 2011, they’ve built experience producing full-line makeup products including lip, face, and eye cosmetics. Their factory holds ISO22716 and GMPC certifications, supporting both private label and custom development. They serve over 1,000 brands in North America, Europe, and Southeast Asia.
When I asked about regulatory support, they were confident and well-prepared. Their team walked me through packaging options and sample customization without delay. That kind of clear guidance makes the early stages feel more manageable. If your brand needs structure with flexibility, they offer a good balance.
Product Range
- Eyeshadow: Available in singles or palettes with matte, shimmer, and metallic finishes. Pigments are customizable for intensity and regional preferences.
- Powder: Offers pressed and loose formats for setting makeup or controlling shine. Finishes include translucent, tinted, and luminous options.
- Blush: Comes in powder and cream textures for a natural or bold flush. Shades can be tailored to suit warm, cool, or neutral skin tones.
- Foundation: Includes liquid, stick, and cushion types for light to full coverage. Skincare-infused options are available for added hydration or oil control.
- Lipstick: Offered in matte, satin, and moisturizing finishes with long-wear capabilities. Packaging can be customized to match your brand look.
- Lip Gloss: High-shine glosses in sheer, tinted, or full-color versions. Some include plumping or hydrating ingredients.
- Eyeliner: Includes pencil, liquid, and gel options in classic and trendy shades. Smudge-proof and waterproof varieties are also available.
Customer Positioning
- Trend-Adaptive Brands: Their R&D team keeps pace with color and formula trends. Monthly updates allow your product line to stay current.
- Regulated-Market Exporters: Good choice if your products need to meet FDA or EU standards. They’re familiar with required documents and testing.
- Full-Line Brands: If you want all product types under one roof, Ouqian covers lips, eyes, and face. This helps simplify sourcing and development.
- Seasonal Collection Launchers: They accommodate short runs and limited editions. This flexibility works well for trend cycles or event-based releases.
- Vegan/Natural Concept Brands: Their formulas can highlight natural oils, plant-based ingredients, and cruelty-free claims. They help you match cleaner label trends.
Rating
- Scale: 6
Ouqian operates a 2,000 square meter production space. Their setup supports mid-level batch sizes for private label and custom projects.
- Growth Trend: 8
They’ve grown their brand client list steadily and expanded product categories in recent years. New packaging formats and formula types are also being introduced.
- Product Price: 8
Their pricing is fair and works well for brands in the affordable to mid-tier market. It balances development flexibility with manageable MOQs.
- Product Quality: 7
Products are reliable and meet regulatory needs. While not positioned as high-end, quality is consistent for everyday cosmetics.
Takeaway Note
Ouqian Cosmetics is best for brands that want structured development support and full-line makeup options under one partner. But if your focus is ultra-niche or requires unusual packaging or textures, their catalog may not offer the deep variety you need.
5. Artmiss Cosmetics
Artmiss, under Guangzhou Natural Beauty Cosmetics, is a makeup and skincare OEM/ODM producer based in Guangzhou. I learned they first launched the Artmiss brand in 2003 and have developed into a modern cosmetics enterprise with export reach across more than 35 countries. Their production facility spans around 3,800 m² and includes ISO22716, GMPC, FDA, and SGS certification.
They specialize in foundation and color cosmetics, blending skincare with makeup for global clients seeking healthier routes. Their team emphasized color matching and customization tailored to skin trends in different regions. That creative approach felt thoughtful and responsive.
Product Range
- Foundation/Balm: Combines lightweight coverage with moisturizing properties for a natural finish. Suitable for daily wear and can be formulated with SPF or skin-friendly ingredients.
- Lip Gloss: Offers high-shine and tinted options with smooth, non-sticky textures. Can include added benefits like hydration or lip-plumping effects.
- Eyeshadow: Available in single shades or full palettes with matte, shimmer, and metallic finishes. Pigments are adjustable for soft daytime looks or bold evening styles.
- Makeup Remover: Gentle oil and micellar removers designed to clean foundation and pigmented formulas effectively. Gentle on skin while ensuring thorough removal.
- Color Correctors: Formulated to balance tone issues like redness or dullness before foundation application. Shades are adjustable to target specific markets.
Customer Positioning
- Foundation-Centric Brands: Ideal for brands focused on base makeup innovation, especially ones that want skincare benefits built in. Their art-meets-science positioning suits this well.
- Health-Conscious Labels: Their formulas include nourishing ingredients and align with more natural or skin-friendly standards. This appeals to sensitive or clean-beauty markets.
- Small-to-Mid Export Brands: Works well with brands exporting to diverse global markets. They have experience adapting texture, tone, and compliance per region.
- Custom Shade-Seeking Brands: They support bespoke shade matching through a focused color research institute. This helps if your brand demands nuanced tone accuracy.
- Brands Wanting Complete Support: Their team handles formula, packaging, sampling, and regulatory help. They offer hands-on guidance through each step.
Rating
- Scale: 6
Their facility covers about 3,800 m² and handles moderate volume production. It supports focused product lines but not high-mass batch output.
- Growth Trend: 7
Artmiss continues expanding global distribution across Asia, Europe, and the Americas. Their emphasis on foundation and cleaner lines shows steady strategic growth.
- Product Price: 9
Pricing is high for brands targeting mid-tier positioning. Offers a good balance between added skincare value and accessible costs.
- Product Quality: 7
Quality is consistent and aligned with export expectations. While not luxury-level, their formulas are dependable and gentle.
Takeaway Note
Artmiss is strong for brands seeking base makeup that combines skincare, artistry, and clean positioning. But if your project prioritizes fast speed-to-market or large batch turnover, their process may move more slowly compared to high-output factories.
6. Guangzhou Alili Cosmetics
Guangzhou Alili Cosmetics is a mid-sized OEM and ODM makeup factory located in Guangzhou, China. The company employs over 150 professionals specializing in makeup and skincare. They hold certifications like ISO22716 and GMPC, and they export brands across Asia, Europe, and South America. Their offerings range from color cosmetics to skincare, including promotional or seasonal lines.
When I looked into their process, I was struck by how transparent their sample feedback process was. They quickly shared formula notes and improvement suggestions, which felt refreshingly open. That kind of clarity helps avoid misunderstandings early in supplier relationships. If you value honesty and clear back-and-forth, they make collaboration feel easy.
Product Range
- Mascara: Designed to lengthen, volumize, or curl lashes with waterproof and smudge-resistant options. Brush styles and formulas can be adjusted to suit different market needs.
- Lipstick: Offered in matte, satin, or moisturizing finishes with bold or natural shade ranges. Long-lasting and smooth-application features can be included.
- Lip Gloss: High-shine glosses with sheer or pigmented formulas. Can be enriched with hydrating or plumping ingredients for added benefits.
- Eyeshadow: Includes single colors or multi-shade palettes with matte, shimmer, and metallic textures. Custom pigment strength and finishes are available.
- Makeup Series: Full sets combining face, lip, and eye products for coordinated branding. Often used for starter kits, gift boxes, or seasonal launches.
- Foundation: Comes in liquid, cream, stick, or cushion formats for light to full coverage. Formulas can target hydration, oil control, or skin tone correction.
- Cream: Includes moisturizing, whitening, or anti-aging creams for various skin concerns. Textures and active ingredients are customizable.
- Care Products Series: Covers skincare items like cleansers, toners, serums, and masks. Ideal for brands offering full face care solutions beyond makeup.
Customer Positioning
- Brands Requiring Transparency: They share detailed feedback on samples and formula adjustments. This openness helps build trust early in the process.
- Mid‑Tier Launchers: A solid match if you’re entering the market with moderate budgets and realistic styling goals. They provide supportive development at fair rates.
- Promotional or Seasonal Projects: Their flexible setup supports short-run batches or limited editions. Great if your brand focuses on event-driven releases.
- Complex Texture Seekers: They can handle a range of textures like gels, creams, and powders. Useful for brands experimenting with layered product formats.
- Budget-Managing Growth Brands: Their cost structure suits those who want quality improvements over ultra-cheap suppliers without high MOQs.
Rating
- Scale: 7
They control a 7,325 m² facility with mid-level staffing and multiple production lines. Their capacity supports consistent output for growing brands.
- Growth Trend: 7
The company has steadily increased its export footprint and added new product lines in the past few years. Projects continue to grow in volume and diversity.
- Product Price: 8
Pricing remains suitable for mid-tier brands balancing quality and budget. Supports flexible development without large financial commitments.
- Product Quality: 7
Their product consistency meets common export standards and buyer expectations. While not premium grade, the quality is stable for routine brand use.
Takeaway Note
Guangzhou Alili Cosmetics is recommended if you value transparent communication, flexible development, and moderate volumes at fair prices. But if your brand requires advanced packaging design or custom tooling, their in-house options may feel limited.
7. Guangzhou Mizhuang Cosmetics Co., Ltd
Guangzhou Mizhuang Cosmetics Co., Ltd OEM/ODM cosmetics and skincare company. They have operated for over a decade and export to more than 35 countries. Their team develops formulas, sources raw materials, and manufactures products under strict quality systems.
When I spoke with MissJoy, I appreciated how open they were about their product testing and safety standards. Their R&D team walked me through how they match shade and texture trends across markets. Working with them feels like collaborating with a knowledgeable friend who knows the makeup supply chain. If you’re building a brand that values quality and clarity, they’re worth a look.
Product Range
- Foundation: Available in liquid, cream, stick, and cushion formats to suit different coverage needs. Formulas can include added benefits like hydration, oil control, or SPF for daily wear.
- Eye Shadow: Offers single and palette formats in matte, shimmer, and metallic textures. Pigments are adjustable to regional preferences.
- Mask Sheets: A variety of sheet masks with ingredients like hyaluronic acid and botanical extracts. Ideal for brands combining skincare and cosmetics.
- BB/CC Creams: Blends coverage with skincare benefits like SPF or light hydration. Suitable for sensitive or dry skin users.
- Blush & Highlighter: Powder and cream blushes with glow or matte finishes. Highlighters are finely milled to catch light softly.
- Makeup Removers: Oil-based and micellar cleansing formulas to effectively remove waterproof makeup while caring for skin.
Customer Positioning
- Skincare‑Makeup Hybrid Brands: MissJoy excels when you want products that merge color with skin benefit. Their mask and cream lines support this mix.
- Sensitive Skin Focus Brands: Their formulas often include gentle, plant-based ingredients. This appeals to brands targeting sensitive or clean-beauty consumers.
- Small to Mid‑Tier Exporters: They offer compliance support and moderate MOQs that suit growing brands exporting globally.
- Mask-Driven Collections: Ideal if you plan to launch mask kits or combo sets mixing makeup and skincare. It simplifies supply coordination.
- Brand Builders Seeking Transparency: MissJoy openly shares ingredient and testing details. That helps you feel confident in compliance and safety.
Rating
- Scale: 7
MissJoy runs a 22,000 m² facility and manages steady production lines for skincare and cosmetics. Their space supports mid-level brand portfolios with room for expansion.
- Growth Trend: 7
They have expanded their export markets and updated product categories regularly over the years. Expansion has been consistent rather than rapid.
- Product Price: 9
Their pricing is on the higher side compared to typical mid-tier suppliers. This reflects their focus on gentler formulas, hybrid products, and reliable testing processes.
- Product Quality: 7
Quality meets common standards for export markets and sensitive skin lines. They’re not at the top tier but reliable for consistent launch performance.
Takeaway Note
Guangzhou Mizhuang Cosmetics Co., Ltd is a solid fit if you want products that integrate skincare benefits and have clean ingredient transparency. But if your brand relies heavily on bold pigments or edgy, their more conservative formulations may not deliver the intensity or fashion-forward appeal you’re after.
8. Cool Betty
Cool Betty (China) is a cosmetics OEM/ODM manufacturer based in Guangdong province. They operate a 22,000 m² facility and employ between 301 to 500 personnel. Their certifications include ISO22716 and GMPC, and they serve clients across Asia, Europe, and North America. They produce both makeup and skincare products, including makeup tools and beauty accessories.
I’ve been following Cool Betty’s product expansion for some time, and their consistency stands out. Even as they scale, they manage to keep their processes tight and communication clear. Their approach blends structure with responsiveness, which is something many growing brands need. If you want a supplier with both scale and flexibility, they offer a good middle ground.
Product Range
- Lipstick: Offered in matte, satin, and moisturizing finishes with a wide shade range. Formulas can be adjusted for long wear, smooth texture, or added skincare benefits.
- Foundation Cream: Provides medium to full coverage with a creamy texture that blends easily. Often includes hydrating or brightening ingredients for added skin comfort.
- Eyeshadow: Comes in single shades or multi-color palettes with matte, shimmer, and metallic finishes. Pigment intensity and texture can be customized to suit different market needs.
- Cushion Foundation & Compact Powder: Offers lightweight cushion formulas and pressed powders with customizable finishes. Shades and textures can be adjusted for different regional markets.
- BB/CC Creams: Combines makeup and skincare with SPF or hydrating elements for smooth coverage. It caters to markets focused on convenience and skin health.
- Skincare Primers: Formulas range from mattifying to illuminous, hydration and pore-blurring types. Supports various skin types and terrain needs.
Customer Positioning
- Growth-Minded Brands: Ideal if your brand is scaling internationally. Their multi-regional export experience supports growth in new markets.
- Full-Makeup Range Brands: Suitable for companies building collections across face, lips, and eyes. Their breadth of production helps avoid juggling multiple suppliers.
- Quality-Conscious Mid-Tier Brands: Their pricing is higher than ultra-low-cost factories but delivers dependable quality. Ideal for brands balancing cost with better materials.
- Brands Seeking Packaging Support: They assist with packaging design and mold creation. This helps avoid miscommunication and aligns visuals with brand identity.
- Reliable Operations Seekers: Their internal systems maintain consistent output and manage batch quality. This makes it easier to manage restocking and repeat orders.
Rating
- Scale: 9
They operate a large 22,000 m² production space and a workforce of 301–500 staff. This level of scale supports consistent mid-to-high volume output reliably.
- Growth Trend: 8
Cool Betty (China) continues expanding client reach across multiple continents and broadening their product mix. Their ongoing development reflects steady upward momentum.
- Product Price: 8
Pricing suits mid-tier brands that are willing to invest in stronger quality and broader capabilities. It’s more premium than low-cost options but still accessible.
- Product Quality: 7
Their output generally meets global export standards and client expectations. While not ultra-premium, the quality is stable and dependable.
Takeaway Note
Cool Betty is a solid pick if you want volume capacity, broad makeup offerings, and practical quality under reliable systems. But if you’re aiming for high-end exclusivity or minimal minimums, their structure may feel more robust than agile.
9. Ausmetics
Ausmetics is an OEM/ODM cosmetics and personal care manufacturer based in Guangzhou, China. The company was founded in 1998 and now employs between 201–500 people in its Guangzhou operations. They specialize in skincare, body care, mom & baby products, makeup, and household cleansing items. Their factories hold ISO 22716, GMPC, FDA registration, and SGS auditing supporting compliance for global exports.
I’ve been watching their evolution over years, and they blend large-scale capacity with clean-beauty focus. Their team speaks confidently about natural, vegan-friendly formulas and trend-savvy R&D. That kind of clarity gives me confidence in their technical strength. If you want clean formulations backed by solid infrastructure, Ausmetics delivers.
Product Range
- Foundation Balm: Creamy foundation fused with moisturizer and SPF options. Offers medium to full coverage with hydration benefits tailored to skin type.
- Lip Gloss: High-shine glosses in sheer to pigmented variants. Can include plumping formulations or natural, cruelty-free ingredients.
- Eyeshadow: Single pans and custom palettes with matte, shimmer, or metallic finishes. Color blends and textures can be adjusted for different target markets.
Customer Positioning
- Clean-Beauty Brands: Suits brands that emphasize natural, vegan, or EWG-listed ingredients. Their R&D supports sensitive-skin formulations aligned with global clean standards.
- Growing Private Label Lines: Flexible MOQs and mid-size capacity work well for indie brands scaling up. They balance accessibility with strong formulation support.
- Global Exporters: Experienced with large retailers like IKEA, H&M, and Disney. They’re vetted by global export standards and trusted for international compliance.
- Formula Seekers: They offer both proprietary and replicable formulas based on your sample. Good choice if you want consistency and customization side by side.
- Brands Needing Full-Service Support: Their internal structure includes R&D, supply chain, and QC all in-house. This allows smoother coordination through development, packaging, and delivery.
Rating
- Scale: 9
Ausmetics operates over 40,000 square meters of production space across multiple facilities, including their headquarters in Guangzhou.
- Growth Trend: 8
With over 27 years in business, Ausmetics continues to innovate, invest in R&D, and serve major global clients. They regularly update their product lines based on trends and regulatory changes.
- Product Price: 7
Their pricing sits in the upper mid-range, higher than typical private-label-only factories but justified by clean-certified formulas and global compliance support.
- Product Quality: 8
They maintain quality through ISO and FDA certifications, SGS testing, and consistent ingredient standards. Brands working with sensitive-skin or natural positioning will find reliable performance.
Takeaway Note
Ausmetics is ideal if your brand values clean formulations, global export readiness, and flexible volume support alongside private-label capabilities. But if you need niche makeup textures or ultra-agile trend cycles, their product roadmap may feel slower than highly trend-responsive suppliers.
10. Nako Cosmetics
Nako Cosmetics is a Guangzhou‑based OEM/ODM manufacturer with over 25 years in the business. They operate a modern 25,000 m² facility featuring 77 production lines and specialized clean workshops. Their production spans skincare, color cosmetics, fragrance, and personal care items.
I’ve seen Nako grow from a mid-size supplier to a full-scale, global-ready manufacturer with serious capabilities. Their in-house R&D holds over 20 patents and maintains a massive formula catalog. It’s the kind of partner that gives you both structure and flexibility.
Product Range
- Foundation Balm: Combines moisturizing and matte finish options in creamy format. Formulas can incorporate SPF or skin-loving ingredients.
- Lipstick: Offers bullet and liquid versions with diverse finishes like satin, matte, and moisturizing. Shades and ingredients can be tailored to meet brand positioning.
- Lip Gloss: High-shine and soft-touch glosses, available with hydration or subtle color. Options include vegan ingredients and plumping formulas.
- Eyeshadow: Available in single shades or palettes across finishes like matte, shimmer, and metallic. Pigments and blends are adjustable per market and trend.
Customer Positioning
- Innovation-Focused Brands: Their large formula library and patent-backed R&D team support creative and differentiated product lines.
- Volume-Scaling Brands: They handle large and repeat orders reliably thanks to their 77 production lines and broad infrastructure.
- Global Compliance Brands: With multiple international certifications and export systems, they help brands enter regulated markets confidently.
- Clean-Ingredient Lines: They are a good fit if you want certified natural or eco-conscious products, including vegan or low-emission options.
- Brands Seeking One-Stop Service: From R&D to packaging, filling, QC, and logistics, they cover all stages in-house, reducing coordination overhead.
Rating
- Scale: 9
Nako’s 25,000 m² site with 77 production lines and clean-class workshops supports high-volume, multi-category output.
- Growth Trend: 8
With over two decades of steady expansion, they add new product lines and export markets regularly. Their R&D efforts keep evolving.
- Product Price: 8
Pricing sits in the upper mid-range, reflecting their large capacity, technical depth, and clean-compliant product focus.
- Product Quality: 8
Their output meets global standards with solid QC processes and certified ingredient sourcing. While not ultra-luxury, it’s reliable for most brand expectations.
Takeaway Note
Nako Cosmetics is a strong choice if your brand needs large-scale production capabilities combined with clean labeling and formula innovation. But if you need highly personalized textures or ultra-niche packaging design, their standardized model may feel less flexible.
Conclusion
We’ve covered 10 trusted makeup manufacturers across China, each with its own strength. Some stand out for quality, others for speed, and a few offer both.
At the start, I shared how skipping research cost me. You don’t need to make that mistake.
Now you have a list that can guide better decisions.
Whether you’re launching or scaling up, these suppliers can help you move forward. Want hands-on support from day one? TY Cosmetics can help bring your ideas to life with fewer headaches and more results.
Learn More: Recommended Reads
For more in-depth knowledge, take a look at these recommended reads. We think you’ll find them useful:
- The Secret behind Wildberries’ Beauty Growth: Chinese OEM/ODM Cosmetics Manufacturers
- Top 7 Makeup Manufacturers
- How to Import Cosmetics from China
Still haven’t found what you’re looking for? Don’t hesitate to contact us. We’re available around the clock to assist you.
