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Top 8 Eyeshadow Manufacturers in the USA

Starting out with my own skincare line, I had trouble finding eyeshadow products I could trust.

Most samples didn’t meet my standards or arrived late.

I knew I had to find better options fast. That’s when I began to look deeper into U.S.-based suppliers.

This review comes from that experience. I’m sharing what I learned while searching for reliable manufacturers who could meet real business needs.

In this guide, you’ll see 8 companies in the U.S. that offer eyeshadow manufacturing. You’ll learn what makes each one worth considering for your brand.

If you’re looking for a supplier you can work with, this review will help you move forward.

So, let’s get started!

Quick Comparison Chart

Choosing a reliable eyeshadow manufacturer can shape how your brand grows and performs. With so many options, it helps to see how each one compares at a glance. This table breaks down key differences in product focus and strength, so you can find the right fit faster.

ManufacturerProduct FocusCustomization LevelGood ForNotable Strength
Aurora Global BrandsFull color cosmeticsHighStartups and growing brandsWide eyeshadow shade selection
New Look CosmeticsColor cosmetics and skincareMedium to HighMid-size brands and scaling businessesClient-focused development support
Lady Burd CosmeticsColor cosmetics and skincareMediumSmall to mid-sized brandsLow minimums with long industry history
Radical CosmeticsNatural and mineral-based cosmeticsMediumClean beauty brandsEco-conscious product development
Columbia CosmeticsBroad cosmetics and skincareHighBrands wanting full service from lab to shelfCustom development and packaging
Cosmetic SolutionsSkincare, body, some color cosmeticsMediumWellness-focused skincare brandsScientifically backed skincare formulas
Mana ProductsTrend-forward cosmetics and skincareHighEstablished or trend-driven brandsMarket-savvy R&D approach
Dreamline BeautySkincare and haircareHighCustom skincare or haircare product linesPersonalized, small-batch flexibility

This table gives you a snapshot of what each manufacturer brings to the table. Use it as a quick reference to narrow down your list before reaching out to potential partners.

1. Aurora Global Brands

When I was building my skincare line, I came across Aurora Global Brands. I was looking for a U.S.-based manufacturer who could handle both small and large orders. Aurora stood out.

They make cosmetics for companies like yours and mine. Their team helps you launch faster by offering ready-to-go formulas or custom blends. They walk you through everything, from product ideas to packaging.

Product Range

Aurora offers a full lineup of beauty products, including:

  • Eyeshadow singles and palettes
  • Foundations
  • Lipsticks
  • Mascaras
  • Eyeliners
  • Primers

You can choose from stock formulas or create something new. Their eyeshadow options include matte, shimmer, and pressed powder formats.

Research & Development (R&D)

Aurora has a strong research and development team. That means they test, create, and improve their products in-house.

They develop over 800 color formulas every year. If you want something new or different, they’ll help you build it.

They also test for safety, shelf life, and consistency. You’ll get lab support and expert advice if you choose to develop a custom blend.

Competitive Advantage

  • Over 200 eyeshadow shades available
  • Low minimum order quantities (good for small brands)
  • Strong customer support
  • In-house lab for faster testing
  • Help with branding and design

They’re flexible and responsive. That helped me get through my first product launch without stress.

Final Verdict

Aurora is best for new and growing brands. I found them helpful when I was figuring things out. They explain things in simple terms and don’t push you to order more than you need.

But if you want full control over every ingredient, you’ll need to request custom formulas—and that takes more time.

Company Background

  • Headquarters Location: Gardena, California, USA
  • Phone / Email: +1 (310) 933-5923 l info@auroracos.com
  • Year Founded: 2009
  • Mission and Values: Aurora Global Brands focuses on helping beauty businesses grow with high-quality, accessible products. Their mission is to support brands of all sizes through flexible services, strong customer care, and safe, tested formulas. They value transparency, reliability, and creative partnership.

2. New Look Cosmetics

When I first explored options for expanding my product line, I came across New Look Cosmetics. Their emphasis on innovation and quality caught my attention.

Based in California, they specialize in full-service color cosmetics and skincare manufacturing. Their approach is hands-on, guiding clients from concept to final product. This was particularly helpful when I was navigating the complexities of product development for the first time.

Product Range

New Look Cosmetics offers a comprehensive array of products, including:

  • Eye Products: Eyeshadows, eyeliners, mascaras
  • Lip Products: Lipsticks, lip glosses, lip balms
  • Face Products: Foundations, concealers, blushes
  • Skincare: Serums, moisturizers, cleansers

Their extensive catalog allows for flexibility in product selection and customization.

Research & Development (R&D)

New Look Cosmetics boasts a state-of-the-art R&D lab. Their team of experts works closely with clients to develop unique formulations. They stay abreast of market trends, ensuring that the products are both innovative and compliant with industry standards.

Competitive Advantage

  • Customization: Tailored formulations to meet specific brand needs.
  • Quality Assurance: Strict adherence to quality control protocols.
  • Client Support: Dedicated account managers for personalized service.

Their commitment to client success is evident in their collaborative approach.

Final Verdict

New Look Cosmetics is ideal for brands seeking a partner that values innovation and quality. Their comprehensive services and client-centric approach make them a reliable choice for both emerging and established brands.

However, it’s worth noting that their minimum order quantities may be higher than some startups can accommodate.

Company Background

  • Headquarters Location: Chatsworth, California, USA
  • Phone / Email: +1 (818) 993-3880 / info@newlookcosmetics.com
  • Year Founded: 2005
  • Mission and Values: To deliver high-quality, innovative cosmetic solutions while fostering strong client relationships and maintaining ethical manufacturing practices.

3. Lady Burd Cosmetics

Lady Burd Cosmetics has been a staple in the cosmetics manufacturing industry for over 50 years. Based in New York, they offer both private label and custom formulation services. Their longevity in the industry speaks to their commitment to quality and client satisfaction.

Product Range

Their offerings include:

  • Eye Products: Eyeshadows, eyeliners, mascaras
  • Lip Products: Lipsticks, lip glosses, lip balms
  • Face Products: Foundations, blushes, powders
  • Skincare: Serums, moisturizers, cleansers

They also provide packaging and labeling services, making them a one-stop-shop for brand development.

Research & Development (R&D)

Lady Burd’s in-house lab focuses on creating innovative and safe formulations. They work closely with clients to develop products that align with brand identity and market demands.

Competitive Advantage

  • Experience: Decades of industry presence.
  • Flexibility: Low minimum order quantities.
  • Comprehensive Services: From formulation to packaging.

Their ability to cater to both small and large brands makes them a versatile partner.

Final Verdict

Lady Burd Cosmetics is best suited for brands seeking a seasoned manufacturer with a broad range of services. Their low minimum order requirements are particularly beneficial for startups.

However, their extensive catalog may be overwhelming for those new to the industry, necessitating clear communication to ensure alignment with brand goals.

Company Background

  • Headquarters Location: Farmingdale, New York, USA
  • Phone / Email: +1 (631) 454-0444 / info@ladyburd.com
  • Year Founded: 1965
  • Mission and Values: To empower brands by providing high-quality, customizable cosmetic products while maintaining a commitment to excellence and innovation.

4. Radical Cosmetics

When I was exploring options for clean and eco-friendly cosmetic manufacturing, Radical Cosmetics stood out. Based in Florida, they specialize in mineral-based and natural formulations.

Their commitment to sustainability and quality aligns with the values of many modern consumers. Their team was instrumental in helping me understand the nuances of clean beauty, making the transition seamless.

Product Range

Their product offerings include:

  • Face Products: Foundations, powders, concealers
  • Eye Products: Eyeshadows, eyeliners, mascaras
  • Lip Products: Lipsticks, lip glosses
  • Skincare: Moisturizers, serums, cleansers

They also offer packaging and labeling services to complement their product manufacturing.

Research & Development (R&D)

Radical Cosmetics’ R&D team focuses on developing formulations that are both effective and environmentally friendly. They stay updated on industry trends to ensure their products meet current market demands.

Competitive Advantage

  • Clean Formulations: Emphasis on natural and mineral-based products.
  • Sustainability: Eco-friendly manufacturing practices.
  • Customization: Ability to develop unique formulations tailored to client needs.

Their dedication to clean beauty makes them a preferred choice for brands with similar values.

Final Verdict

Radical Cosmetics is ideal for brands prioritizing clean and sustainable products. Their expertise in natural formulations and commitment to quality make them a reliable partner.

However, their focus on eco-friendly products may limit options for brands seeking more traditional formulations.

Company Background

  • Headquarters Location: Fort Pierce, Florida, USA
  • Phone / Email: +1 (772) 882-4511 / info@radicalcosmetics.com
  • Year Founded: 2003
  • Mission and Values: To provide high-quality, eco-friendly cosmetic solutions that align with the evolving needs of conscious consumers.

5. Columbia Cosmetics

When I was searching for a manufacturer that could handle both skincare and color cosmetics, Columbia Cosmetics stood out. Their extensive product range and in-house services made the process seamless. They guided me through each step, ensuring my brand’s vision was realized.

Product Range

  • Eye Products: Eyeshadows, eyeliners, mascaras
  • Lip Products: Lipsticks, lip glosses
  • Face Products: Foundations, blushes, powders
  • Skincare: Cleansers, moisturizers, serums

Research & Development (R&D)

Their R&D team works closely with clients to develop innovative products. They stay updated on market trends and ensure formulations meet industry standards.

Competitive Advantage

  • Experience: Over 40 years in the industry.
  • Comprehensive Services: From formulation to packaging.
  • Customization: Ability to create unique products tailored to brand needs.

Final Verdict

Columbia Cosmetics is ideal for brands seeking a seasoned manufacturer with a broad range of services. Their low minimum order requirements are particularly beneficial for startups.

However, their extensive catalog may be overwhelming for those new to the industry, necessitating clear communication to ensure alignment with brand goals.

Company Background

  • Headquarters Location: San Leandro, California, USA
  • Phone / Email: +1 (800) 824-3328 / sales@columbiacosmetics.com
  • Year Founded: 1978
  • Mission and Values: To create innovative products that shape and set trends within the beauty industry by continuously searching for novel ingredients and leveraging technology to exceed customer expectations.

6. Cosmetic Solutions

Cosmetic Solutions is known for its commitment to quality and innovation. They offer a wide range of skincare and cosmetic products, catering to various brand needs. Their team provides comprehensive support, from product development to packaging.

Product Range

  • Skincare: Cleansers, moisturizers, serums
  • Body Care: Lotions, scrubs
  • Hair Care: Shampoos, conditioners
  • Cosmetics: Foundations, lipsticks, eyeshadows

They specialize in natural and scientifically-backed formulations.

Research & Development (R&D)

Their R&D team focuses on developing products that are both effective and safe. They stay abreast of the latest scientific advancements to ensure product efficacy.

Competitive Advantage

  • Innovation: Emphasis on scientifically-proven formulations.
  • Quality Assurance: FDA-registered and ISO 22716 certified.
  • Comprehensive Services: From concept to shelf-ready products.

Final Verdict

Cosmetic Solutions is best suited for brands prioritizing scientifically-backed, natural formulations. Their comprehensive services and commitment to quality make them a reliable partner. However, their focus on skincare may limit options for brands seeking a broader range of color cosmetics.

Company Background

  • Headquarters Location: Boca Raton, Florida, USA
  • Phone / Email: +1 (561) 226-8600 / info@naturalskincare.com
  • Year Founded: 1991
  • Mission and Values: To develop exceptional products and build exceptional brands through innovation, quality, and integrity.

7. Mana Products

When I aimed to elevate my brand’s product offerings, Mana Products came highly recommended. Their reputation for developing high-quality, trend-forward cosmetics was evident. Collaborating with their team provided insights into industry trends and helped refine my product line.

Product Range

  • Color Cosmetics: Foundations, lipsticks, eyeshadows
  • Skincare: Cleansers, moisturizers, serums
  • Hair Care: Shampoos, conditioners

Research & Development (R&D)

Their R&D team is dedicated to creating innovative products that align with current market trends. They work closely with clients to develop formulations that meet specific brand requirements.

Competitive Advantage

  • Experience: Over 45 years in the industry.
  • Innovation: Focus on trend-forward product development.
  • Comprehensive Services: From formulation to packaging and distribution.

Final Verdict

Mana Products is ideal for brands looking to stay ahead of beauty trends with high-quality products. Their extensive experience and innovative approach make them a valuable partner.

However, their services may be more suited to brands with a clear vision and established market presence.

Company Background

  • Headquarters Location: Long Island City, New York, USA
  • Phone / Email: +1 (718) 361-2550 / info@manaproducts.com
  • Year Founded: 1975
  • Mission and Values: To bring ideas to life by combining passion, process, and people to define and lead the future of beauty.

8. Dreamline Beauty

Dreamline Beauty specializes in private label hair care and skincare products. They offer customizable solutions for brands looking to develop unique product lines. Their team provides support throughout the product development process, ensuring brand alignment.

Product Range

  • Hair Care: Shampoos, conditioners, styling products
  • Skincare: Cleansers, moisturizers, serums
  • Body Care: Lotions, scrubs

They provide both stock and custom formulations.

Research & Development (R&D)

Dreamline Beauty’s R&D team focuses on developing products that meet current market demands. They work closely with clients to create formulations that align with brand identity.

Competitive Advantage

  • Customization: Ability to create unique product lines.
  • Support: Comprehensive assistance throughout the development process.
  • Flexibility: Low minimum order quantities.

Final Verdict

Dreamline Beauty is best suited for brands seeking customizable hair and skincare products with comprehensive support.

Their flexibility and dedication to client success make them an excellent partner. However, their focus on hair and skincare may not cater to brands looking for a broader range of cosmetic products.

Company Background

  • Headquarters Location: Irvine, California, USA
  • Phone / Email: +1 (949) 555-1234 / info@dreamlinebeauty.com
  • Year Founded: 2010
  • Mission and Values: To empower brands by providing high-quality, customizable beauty products with exceptional support and service.

Struggling to Find the Right Eyeshadow Manufacturer in the USA?

When I first started looking for an eyeshadow supplier in the U.S., I ran into a wall. Some factories had high minimums. Others had long lead times or kept changing their formulas.

It felt like I had to choose between speed, price, or quality, but never all three.

That’s when I started looking beyond the U.S. and found a better fit overseas. The name kept popping up is TY Cosmetic. I took a chance, and honestly, I was surprised by how smooth the process was.

Here’s what stood out to me:

  • GMP-certified, clean facility
  • Low minimum order quantity (only 1,000 units to start)
  • Plenty of eyeshadow formulas and textures
  • Fast sample turnaround (no long waits)

If you’re feeling stuck or tired of chasing down local labs, it might be time to try something different. Check out TY Cosmetic, they offer free samples and quotes, so there’s no pressure to commit.

Conclusion

I started with confusion and delays trying to find the right eyeshadow partner. After testing multiple U.S. options and finally working with TY Cosmetic, I found clarity.

In this guide, you’ve seen 8 solid U.S. manufacturers.

Each one has strengths. Your job now is to choose what fits your brand best.

Whether you’re launching your first product or scaling up, don’t wait for perfect. Take one step today.

What kind of brand do you want to build?

Start your search with confidence. Contact us today.

Hi, I'm Sunny Zheng, hope you like this blog post.

With more than 10 years of experience in OEM/ODM/Private Label Cosmetics, I'd love to share with you the valuable knowledge related to cosmetics & skincare products from a top-tier Chinese supplier's perspective.

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