Have you ever felt stuck trying to figure out which concealer manufacturer you can actually trust?
I sure have. It’s a real headache.
When I started my own beauty brand, this was one of the hardest parts. I spent hours hunting down suppliers.
Some looked perfect on paper. But once I ordered samples, the formulas were off or the packaging fell apart. A few deals even cost me money with nothing to show for it.
That’s why I want to share what I’ve learned.
In this article, I’ll walk you through the top 9 concealer manufacturers I’ve come across. I’ll tell you what they do well, where they stand out, and even a few things to watch for.
By the end, you’ll have a solid, no-fluff starting point to help you pick the right partner for your brand.
Let’s dive in!
Comparison Table
This overview gives you a fast comparison of the manufacturers we’ll explore in more depth below. Use it to find who matches your goals.
| Manufacturer | Year Established | Location | Product Highlights | Best For | Standout Feature |
| Nako Cosmetic | 1998 | Guangzhou, China | Full cosmetic + skincare line | Brands needing full development + global support | 28,000+ ready-made formulas |
| Thincen Cosmetics | 2010 | Shenzhen, China | Skincare-makeup hybrids | Startups needing small MOQs | Low MOQ + GMP-certified |
| TY Cosmetic | 2009 | 3rd Floor, One View Building, Yunchengdong Road No.563, Baiyun District, Guangzhou, China | Skin-first makeup | Skin-focused brands with clean claims | Fast-track base formulas |
| Radical Cosmetics | 2003 | Florida, USA | Clean beauty color cosmetics | Brands focused on clean + cruelty-free | Cruelty-free + custom services |
| Tailaimei Cosmetics | 2005 | Shantou, China | Multifunctional trend-focused products | Youth-focused, budget-friendly brands | Camera-ready packaging for influencers |
| Rozelle Cosmetics | 1965 | New York, USA | Heritage clean formulations | Ethical brands seeking legacy quality | 50+ years of legacy formulations |
| Bo International | 2013 | New Delhi, India | Ayurveda-based natural cosmetics | Natural beauty brands | Transparency on botanicals used |
| Siloran Cosmetics | 2010 | Guangdong, China | Pro kits, multi-shade concealers | Artist and pro-oriented brands | Fast prototyping + adjustable kits |
| MS Makeup | 2010 | Guangdong, China | Tools + hybrid base makeup | Trend-aware brands starting small | Sampling speed + clarity for DTC |
With that overview in place, we’ll now take a closer look at what makes each partner unique.
1. Nako Cosmetic
I first heard about Nako Cosmetic from a colleague who couldn’t stop talking about their smooth production process.
Founded in 1998, Nako Cosmetic is based in Guangzhou, China. They’ve spent over two decades helping beauty brands develop, produce, and ship cosmetic products that meet global standards.
What makes them special to me isn’t just their size, it’s how responsive they are. With 8 workshops and 77 production lines, they’re big, but not too big to care.
Product Lineup
Nako offers a diverse array of products:
- Face: Primer, Foundation, Face Powder, Concealer, Color Correct, Setting Spray
- Eye: Eyeshadow Palette, Eyeshadow, Mascara, Eyeliner, Eyebrow
- Cheek: Blush, Highlighter, Bronzer
- Lip: Lipstick, Lip Gloss, Lip Balm
- Skincare: Face Mask, Sheet Mask, Lip Mask, Lip Scrub, Sunscreen
- Body Care: Body Wash, Body Scrub, Body Lotion, Deodorant, Hand Wash
Future Plans & Growth Strategy
- Continues to Invest in Research and Development: Nako has over 28,000 ready-made formulas, with new ones added each year. That means you can launch faster with less trial and error.
- Focuses on Natural & Biotech Labs: They’ve built labs focused on organic ingredients and sustainable formulas, which shows they’re thinking long-term.
- Works with Trusted Ingredient Partners: Their supply network includes Lubrizol, Clariant, BASF, and Symrise, which helps maintain consistent quality.
- Expanding Global Shipping Support: They’re improving logistics to shorten lead times for overseas brands.
Key Takeaways
Nako Cosmetic stands out for its comprehensive services, from product development to global distribution making it perfect for brands that want one reliable partner to handle it all.
However, if your brand requires hyper-niche formulations or very low order quantities, you may want to confirm flexibility early on.
2. Thincen Cosmetics
There was a time when one of my clients needed a full concealer range but didn’t have the budget or order volume most manufacturers demand. That’s when Thincen Cosmetics came into the picture. And honestly, they’ve stayed in my contact list ever since.
Founded in 2010 and based in Shenzhen, China, Thincen is a cosmetics manufacturer offering both OEM (Original Equipment Manufacturer) and ODM (Original Design Manufacturer) services. They work with global brands to develop, produce, and package cosmetics under the client’s label.
Their facility is about 5,000 square meters, featuring a GMP-certified cleanroom to maintain hygiene and safety in production. This isn’t just about ticking boxes, they use this setup to keep every batch consistent and skin-safe.
Product Lineup
Thincen offers a diverse range of products, allowing brands to build a comprehensive makeup line:
- Lips: Lipsticks (Matte, Glossy, Metallic), Lip Liners, Lip Gloss
- Tools: Makeup Brushes, Sponges
- Skincare: Makeup Remover Balms, Lip Masks
- Skincare-Infused Makeup: Concealers with niacinamide and hyaluronic acid
Future Plans & Growth Strategy
- Prioritizing Skincare-Makeup Hybrids: They’re expanding their skincare-infused concealer line with more active ingredients like peptides and ceramides. This helps brands tap into the “skin-first” makeup trend.
- Building Their Low-MOQ Program: Thincen is working on structured programs for small businesses. This includes quicker sampling and lower barrier to entry.
- Upgrading Packaging Sustainability: They’ve begun shifting from traditional plastics to recyclable aluminum and refillable containers for certain products.
- Regional Warehousing: To reduce international shipping time, they plan to open small fulfillment hubs in key markets like North America and Europe.
Key Takeaways
Thincen Cosmetics is an excellent choice for brands seeking a balance between quality, customization, and affordability. Their willingness to accommodate small order quantities makes them particularly appealing to startups and indie brands.
However, if your brand requires highly specialized formulations or cutting-edge innovation, you might need to collaborate closely with their R&D team to achieve your desired results.
3. TY Cosmetic
Are you building a beauty brand that needs skincare-level quality but without the heavy price tag or production delays? That’s exactly the kind of brand TY Cosmetic works best with.
Founded in 2009 and based in Guangzhou, China, TY Cosmetic is a full-service OEM and ODM manufacturer trusted by over 1,000 international brands. What makes them stand out isn’t just their product range, it’s their ability to support small-to-midsize brands through a smooth, no-fluff development process.
When I tested their concealers for the first time, I noticed the texture immediately: smooth, breathable, and surprisingly long-lasting for a formulation that leans clean. You can tell they know how to build formulas that work for real skin without going overboard on additives or cost.
Product Lineup
TY Cosmetic develops skin-first makeup, designed to perform and care at the same time:
- Face: Soothing Concealers with Cica, Color-Correctors for Dull or Red Skin
- Eyes: Brightening Under-Eye Concealers, Eyelid Tone Balancers
- Lips: Lip Concealers for Pigment Neutralizing, Lip Masks with Subtle Tint
- Skincare-Focused Concealers: Tea Tree Blemish Cover Pens, Hydrating Concealers with Ceramides
Future Plans & Growth Strategy
- Launching “Fast Track” Formulas: TY is rolling out pre-approved base formulas so new brands can reduce sampling rounds and launch sooner.
- Expanding Dermatologist-Tested Line: They’re investing in mild, hypoallergenic concealers made for acne-prone and sensitive skin types.
- Building Custom Sampling Kits: Clients will soon be able to request tailored sample kits based on skin tone, function, and region-specific trends.
- Boosting Smart Packaging Options: From metal-free pumps to refillable twist sticks, they’re testing eco-leaning upgrades across the concealer line.
Key Takeaways
TY Cosmetic is an ideal partner if you’re launching a brand that’s all about healthy skin + reliable performance. I’ve seen firsthand how organized their development team is, they don’t just say yes, they explain the why behind each step. That clarity makes them easy to build with.
4. Radical Cosmetics
A few years back, I was working with a client who was passionate about launching a clean beauty line. They were adamant about avoiding harmful chemicals and ensuring their products were cruelty-free. That’s when I discovered Radical Cosmetics.
Founded in 2003 and based in Fort Pierce, Florida, Radical Cosmetics is a family-owned business specializing in private label and contract manufacturing for color cosmetics and skincare. They pride themselves on producing clean, non-toxic, and cruelty-free products, aligning with the growing demand for ethical beauty options.
Product Lineup
Radical Cosmetics offers a variety of products, focusing on clean formulations:
- Face:Liquid and cream foundations
- Eyes: Eyeliners and Mascaras
- Lips: Lipsticks, Lip glosses, Lip liners
- Skincare: Moisturizers, Serums, Cleansers
Future Plans & Growth Strategy
- Expanding Clean Beauty Offerings: Radical Cosmetics is investing in research to develop new formulations that meet clean beauty standards, including the use of organic and sustainably sourced ingredients.
- Enhancing Customization Services: They plan to offer more customizable options for clients, allowing for unique formulations and packaging designs to help brands stand out in the market.
- Global Market Expansion: Radical Cosmetics is looking to expand its presence in international markets, focusing on regions with growing demand for clean and ethical beauty products.
Key Takeaways
Radical Cosmetics is a great fit for brands that want to stay grounded in clean beauty values without sacrificing product performance. What I appreciate most is how they balance simplicity and safety, their ingredient lists are easy to understand, and you can actually pronounce what’s in them.
However, if your brand is focused on bold pigments or experimental textures, Radical might feel a bit too conservative.
5. Tailaimei Cosmetics
Established in 2005 and based in Shantou, China, Tailaimei specializes in OEM (Original Equipment Manufacturer) and ODM (Original Design Manufacturer) services for color cosmetics. They have a robust production capacity, with over 10 production lines and a dedicated R&D team of more than 50 professionals. Their products are popular in markets like the Middle East, India, Russia, and Mexico.
What stood out to me was their ability to produce multifunctional products that cater to current beauty trends, making them an excellent choice for brands targeting younger demographics.
Product Lineup
Tailaimei offers a diverse range of products, focusing on multifunctionality:
- Face: 2-in-1 Concealer and Highlighter Sticks, BB Creams with SPF
- Eyes: Eyeshadow Palettes with built-in applicators, Dual-ended Eyeliners and Mascaras
- Lips: Lipsticks with integrated lip balms, Lip glosses with plumping effects
Their products are designed to be affordable, trendy, and easy to use, making them ideal for entry-level makeup users.
Future Plans & Growth Strategy
- Building a Youth-Centric Color Lab: A new in-house team is developing vibrant pigments and shimmer finishes tailored to Gen Z and teen-focused collections.
- Expanding Multi-Use Packaging Lines: They’re prototyping hybrid packaging like 3-in-1 sticks and stackable pans that appeal to the “all-in-one” generation.
- Entering the Livestream-Ready Product Market: Tailaimei is adapting packaging to be more camera-friendly, aiming to support influencers and sellers in livestream-focused markets like China and Southeast Asia.
- Improving Order Flexibility: They’re adjusting MOQs (minimum order quantities) for select items to help smaller e-commerce brands stay competitive.
Key Takeaways
Tailaimei Cosmetics is an excellent partner for brands targeting the budget-conscious and youthful market segment. Their focus on multifunctional products and trend-driven designs makes them stand out.
However, if your brand is positioned in the luxury or premium segment, Tailaimei’s offerings might not align with your product strategy.
6. Rozelle Cosmetics
Founded in 1965 and based in New York, USA, Rozelle Cosmetics has over 50 years of experience in the cosmetics industry. They specialize in private label and contract manufacturing for color cosmetics and skincare. Their commitment to producing clean, non-toxic, and cruelty-free products aligns with the growing demand for ethical beauty options.
What impressed me most was their dedication to transparency and quality. They offer a comprehensive range of services, from formulation to packaging, making the process seamless for brands aiming to enter the clean beauty market.
Product Lineup
Rozelle Cosmetics offers a variety of products, focusing on clean formulations:
- Face: Concealers, Blushes and Bronzers
- Eyes: Eyeliners, Mascaras
- Lips: Lipsticks, Lip glosses
- Skincare: Moisturizers, Serums, Cleansers
Future Plans & Growth Strategy
- Reintroducing Legacy Formulas with Modern Updates: Rozelle is digging into its 50+ years of archives to bring back best-sellers but reformulated with today’s clean ingredient standards.
- Building an In-House Creative Studio: They’re developing a content and packaging mockup space to help smaller brands visualize their product line before full production.
- Investing in Local Ingredient Sourcing: Instead of relying heavily on overseas suppliers, Rozelle is working with domestic farms and suppliers to create traceable ingredient pathways.
- Launching Low-Waste Refill Systems: They’re piloting refillable systems for concealers and creams in limited markets, aiming to reduce packaging waste long term.
Key Takeaways
Rozelle Cosmetics brings something rare to the table, its heritage. Working with them feels like tapping into decades of knowledge, but with a modern, conscious mindset. I once reviewed one of their older concealer formulas that had been updated with organic oils, it kept the same smooth finish, but felt so much lighter on skin.
However, if your brand relies heavily on fast-moving trends or needs quick changes to match TikTok-driven demands, Rozelle’s steady and thoughtful pace might feel a little slow.
7. Bo International
One thing I’ve learned working with indie beauty brands: many want natural ingredients, but don’t know where to begin. That’s where Bo International became a trusted option.
Founded in 2013 in New Delhi, India, Bo International is a private label and contract manufacturer known for its focus on natural, organic, and eco-conscious cosmetics. They support both emerging and established brands with custom formulations, small batch production, and clean beauty expertise.
What made them stand out to me wasn’t just their ingredient list, it was how open they were to experimenting. We once worked on a concealer blend using ayurvedic extracts. Not only did they say yes, they refined it in less than a week. That kind of flexibility can make or break a launch.
Product Lineup
Bo International offers a range of cosmetic products, with a focus on natural ingredients:
- Eyes: Eyeliner Pencils, Mascara
- Lips: Lipsticks with organic oils, Lip Balms infused with essential oils
- Skincare: Moisturizers with aloe vera and vitamin E
- Natural Liquid Concealers: Lightweight formulas
- Cream Concealers: Rich in natural oils and waxes
Future Plans & Growth Strategy
- Scaling Ayurvedic Beauty Development: Bo is investing in more R&D around Ayurveda-based cosmetics, combining traditional Indian botanicals with modern formulation practices.
- Launching a White Label Program: They’re rolling out a ready-to-sell product line for small brands that need speed to market without starting from scratch.
- Creating a Dedicated Lab for Sensitive Skin: A new in-house testing space is in progress to focus on hypoallergenic and dermatologist-tested product lines.
- Building Direct-to-Consumer Support Tools: They’re developing packaging and marketing support kits so small brands can test products with audiences before scaling up.
Key Takeaways
Bo International is a solid choice if your brand values ingredient transparency. They’re upfront about what goes into every product, and I’ve found that reassuring especially for brands targeting health-conscious or ingredient-savvy buyers. You won’t get generic answers here; they’re happy to walk you through each botanical and why it’s used.
However, if your focus is high-glam, high-pigment cosmetics like bold stage makeup or ultra-matte finishes, Bo might not be the best fit. Their strength leans more into wellness-driven beauty than dramatic or editorial-style formulations.
8. Siloran Cosmetics
I’ve seen a lot of manufacturers promise flexibility, but few actually deliver when you bring them a detailed, shade-heavy brief. Siloran Cosmetics surprised me. They didn’t just agree, they showed me samples that same week.
Founded in 2010 in Guangdong, China, Siloran is a private label and OEM/ODM manufacturer known for its ability to handle a wide range of concealer formulas, especially for brands focused on complexion and coverage. They’ve worked with both small and mid-size brands, especially those building multi-shade or multicultural lines.
They’re not the flashiest name out there but they’re technical, responsive, and practical. Sometimes, that’s exactly what you need.
Product Lineup
Siloran Cosmetics builds out products with versatility and makeup artist functionality in mind:
- Face: Color-correcting palettes, Waterproof concealers
- Eyes: Creamy eyeliner pens, Under-eye brightener wands
- Lips: Lip primer crayons, Nourishing lip concealers (prep sticks)
- Pro Kits: Multi-shade concealer kits for MUA use
Future Plans & Growth Strategy
- Developing Inclusive Complexion Technology: Siloran is working on shade-adjusting concealers that adapt slightly to undertones, reducing mismatched returns for DTC brands.
- Focusing on Content-Friendly Packaging: They’re exploring applicators and component designs that look better on social media (clear tips, soft domes, dual-function caps).
- Boosting Speed-to-Market Support: A new sampling pipeline is in place to help brands get first-look prototypes in under 10 business days.
- Launching a Collaborative Formulation Lab: They’re piloting a shared development program where smaller brands can co-create and reduce upfront R&D costs.
Key Takeaways
Siloran Cosmetics is a dependable choice if you’re building a coverage-focused product line and want technical range without overcomplicating the process.
However, they aren’t as focused on “beauty story” development. If your brand leads with storytelling, sensorial textures, or heavy lifestyle branding, you might need to supplement their work with your own creative or branding team.
9. MS Makeup
In the early days of my career, I collaborated with a startup aiming to launch a line of affordable, high-quality concealers. We needed a manufacturer that could handle small batch orders without compromising on quality. That’s when we discovered MS Makeup.
Established in 2010 and based in Guangdong, China, MS Makeup specializes in OEM (Original Equipment Manufacturer) and ODM (Original Design Manufacturer) services for color cosmetics. They are known for their commitment to producing high-quality products with a focus on innovation and customization.
Product Lineup
MS Makeup focuses on building practical and trend-aware collections:
- Face: Concealers, Correctors, Liquid Foundation, BB Cushions
- Eyes: Under-eye Brighteners, Pencil Concealers, Eyelid Primers
- Lips: Lip Concealers, Hydrating Lip Primers, Tinted Lip Balms
- Tools & Kits: Dual-ended Sticks, Concealer & Blender Sets, Travel Minis
Their concealers are known for flexible coverage sheer to full and their corrector sticks work well across undertones, which is helpful for global brands.
Future Plans & Growth Strategy
- Launching Fast-Formulation Templates: MS is creating base formula libraries so small brands can customize without starting from scratch.
- Opening a Packaging Collaboration Studio: They’re planning a virtual platform where clients can test and mix visual options for tubes, pumps, and sticks.
- Developing Ingredient-Transparency Sheets: They’re simplifying technical documents for clients to use in online product pages, huge time-saver for DTC launches.
- Targeting TikTok-Friendly Innovation: They’re focusing on viral-style formats like applicator pens, sponge-tip tubes, and blendable crayons for Gen Z-facing brands.
Key Takeaways
MS Makeup is a great pick if your brand needs a supportive partner to bring clear ideas to life without requiring huge budgets or high volume. Their packaging options are flexible, and they really know how to simplify the product development path.
However, their aesthetic leans practical more than premium. If you’re aiming for a luxury feel or high-end texture innovation, you may want to pair their manufacturing with a separate branding or formulation consultant.
Conclusion
So now you’ve got nine solid options to explore.
Each brings something different, from unique textures to standout packaging.
I learned these lessons the hard way so you don’t have to.
But if you want real guidance and support from day one, TY Cosmetic is one I’d confidently recommend.
Contact us today and let’s turn that idea in your head into something real!
