When I launched my first cosmetic line, I had no idea where to start with foundation. Every supplier promised high coverage, but most delivered watery messes.
That’s why I started keeping a list. A real list. Tested, reviewed, and trusted over time.
If you’re trying to find the right liquid foundation manufacturer, I’ve been where you are. And you can learn from my experience.
This guide covers seven manufacturers I’ve looked into, worked with, or helped clients choose.
You’ll learn what makes each one different — and who they’re best for. By the end, you’ll have clear options to move forward with confidence.
Let’s jump in!
Comparison Table
Take a moment to review this quick overview — it’ll help you understand what each manufacturer brings to the table.
| Manufacturer | Location | Year Established | Strengths | Best For |
| Xiran Cosmetics | Guangzhou, China | 2008 | Large-scale production, full-service support, global certification | Growing brands ready to scale with tested systems |
| Topfeel Group | Shenzhen, China | 2010 | Custom innovation, flexible MOQs, full packaging services | Brands needing flexibility and creative support |
| TY Cosmetics | 3rd Floor, One View Building, Yunchengdong Road No.563, Baiyun District, Guangzhou, China | 2009 | Hybrid skincare-makeup focus, tropical climate expertise | Clean beauty lovers and brands in humid/tropical markets |
| Mgirl Cosmetic | Jinhua, China | 2021 | Startup-friendly, low MOQ, fast sampling | Indie brands with small batch needs |
| Bo International | New Delhi, India | 2013 | Herbal formulations, ayurvedic options, full in-house services | Wellness-focused brands blending skincare and makeup |
| Colorlab Cosmetics | Illinois, USA | 1995 | Boutique-style development, expert color matching | Brands needing custom tones and slower, curated production |
| Delia Cosmetics | Łódź, Poland | 1998 | EU-compliant, diverse formulas, consistent and safe processing | Brands looking for safe, high-quality European-made products |
With that overview in mind, it’s time to look closer at what each company really offers.
1. Xiran Cosmetics
Xiran Cosmetics was founded in 2008 and is located in Guangzhou, China. I came across them while helping a friend develop a clean, everyday foundation line. At first, I didn’t know what to expect. But Xiran made the process smoother than I imagined.
They produce over 45 million units per year and support a wide range of clients — from small indie brands to global names. Their service includes custom product development, packaging design, and trend analysis, giving you more than just a product. They help shape your product line from start to finish.
Their team works closely with international regulations, including FDA and EU guidelines, which is important if you plan to sell globally.
Product Lineup
- Full Coverage Foundation
- Sheer Coverage Foundation
- Waterproof Foundation
- Long-Wear Foundation
- Inclusive Shade Range
Company Highlights
- More Than 5,000 Makeup Formulas: Offers a broad range of ready-made and customizable options to match various skin needs and market trends.
- Over 15 Years of Experience: A proven track record with both established and emerging beauty brands since 2008.
- Global Certifications: Certified with ISO 22716 and GMP for quality manufacturing and safety standards.
- Worldwide Client Base: Ships to Europe, the U.S., and the Middle East, with experience handling international compliance.
- On-Site Factory Visits: Brands can tour the facility and test samples to confirm product quality and consistency.
Final Thoughts
Xiran Cosmetics is best for brands looking for a large-scale manufacturer with full-service support and a wide range of formulas. Their experience and certifications are a strong plus.
However, smaller brands may find their higher minimum order quantities a bit limiting unless they plan to scale.
2. Topfeel Group
Topfeel Group, established in 2010, is based in Shenzhen, China. They specialize in private label cosmetics, offering comprehensive services from product development to packaging design. Their expertise lies in creating customizable beauty products that align with global standards.
Their commitment to quality is evident in their adherence to international certifications, ensuring products meet diverse market requirements.
Product Lineup
- Matte Liquid Foundation
- Serum-Infused Foundations
- Lip Tints
- Powder Blushes
- Eyeshadow Palettes
- Tinted Moisturizers
- Skin Primers
They also offer BB creams, CC creams, and concealers, catering to a wide array of cosmetic needs.
Company Highlights
- Advanced R&D Capabilities: Topfeel boasts a robust research and development team, enabling the creation of innovative formulations tailored to client specifications.
- Global Compliance: Their products comply with international regulations, including FDA and EU standards, ensuring safety and quality across markets.
- Flexible Production: They accommodate varying order sizes, making them accessible to both emerging and established brands.
- Comprehensive Services: From formulation to packaging, Topfeel offers end-to-end solutions, simplifying the product development journey.
- Client-Centric Approach: Their team provides personalized support, fostering collaborative relationships with clients.
Final Thoughts
Topfeel Group is an excellent choice for brands seeking a manufacturer that combines innovation with flexibility. Their comprehensive services and commitment to quality make them a reliable partner in product development.
However, for brands requiring highly specialized formulations or cutting-edge innovation, additional collaboration with their R&D team may be necessary to achieve desired outcomes.
3. TY Cosmetics
TY Cosmetics is located in Guangzhou, China, and started in 2009.What stood out to me was how easy they made things for one of my clients who had never worked with a manufacturer before. Instead of handing over a dense product catalog, TY asked about the customer’s vision, target market, and even the texture they imagined. Then they shaped everything around that — from formula to packaging.
They specialize in OEM and ODM services, covering everything from skincare to makeup.Their real strength lies in lightweight foundations that feel like skin, often blended with calming or hydrating ingredients like Centella Asiatica or hyaluronic acid.
Product Lineup
- Moisturizing Liquid Foundation
- Whitening BB Creams
- Cushion Foundations
- Lightweight Tinted Serums
- Soft Matte Concealers
- Tone-Up Creams
- Oil-Control Primers
They also produce full skincare lines including facial cleansers, serums, masks, and creams — especially popular with K-beauty-inspired brands.
Company Highlights
- Strong Southeast Asian Market Knowledge: Products are adapted to tropical climates, common skin concerns, and regional beauty preferences.
- Hybrid Formulation Focus: Many of their foundations double as skincare — targeting hydration, soothing, or oil control.
- Flexible MOQ Options: Suitable for both small brands and growing businesses without sacrificing formula quality.
- Supportive Sampling Process: Samples can be delivered with ingredient info, testing notes, and clear guidance on tweaks.
- In-House Design Support: TY also helps brands with logo, label, and packaging customization — not all labs offer this level of creative help.
Final Thoughts
TY Cosmetics is best for indie or niche brands that care about clean, lightweight formulas and want a partner who understands the beauty needs of tropical and humid climates. Their skincare-plus-makeup approach is thoughtful — and it shows in how their products feel on the skin.
4. Mgirl Cosmetic
Mgirl Cosmetic is located in Jinhua, China, and started in 2021. Now, I know what you’re thinking — that’s pretty new. I had the same hesitation at first. But after working with their team on a small launch project, I changed my mind.
Even though they’re new as a company, the team behind Mgirl has been in the cosmetics field for over 12 years. I remember helping an indie brand that didn’t have the budget or volume that bigger factories ask for. Mgirl didn’t just agree to work with them — they treated the client like a priority. That really stuck with me.
Product Lineup
- Natural Finish Liquid Foundation
- BB and CC Creams
- Serum Foundations
- Liquid Blush
- Cream Highlighter
- Compact Cushion
- Brightening Concealers
Also provides simple skincare items like toners, primers, and makeup removers.
Company Highlights
- Low MOQ Flexibility: Accepts smaller order volumes, making them a great choice for startups or seasonal collections.
- Skin-First Formulations: Focuses on breathable, skincare-infused makeup for sensitive and acne-prone skin.
- Quick Sampling Process: Samples are often shipped within 7–10 days, speeding up the decision process.
- Transparent Communication: Clear timelines and real-time updates help avoid surprises during production.
- Modern Ingredient Knowledge: The team stays updated on global beauty trends like niacinamide, plant-based pigments, and clean label preferences.
Final Thoughts
Mgirl Cosmetic is best for new and indie brands looking for a kind, flexible, and responsive partner. They make you feel like your small batch matters. That’s something I don’t see often in this industry — and it’s refreshing.
However, because they’re a newer manufacturer, they don’t yet offer deep R&D or high-end formulation labs like some of the larger players. If your product requires advanced testing, clinical claims, or high-tech actives, you might need to bring in extra support from outside labs or consultants.
5. Bo International
Bo International is based in New Delhi, India, and has been manufacturing private label cosmetics since 2013. They’ve built a strong reputation for combining skincare, wellness, and makeup in one product. That blend is their strength — and not something every foundation factory is comfortable doing.
One of the brands I supported wanted to use aloe vera and sandalwood in their liquid foundation. Most suppliers either said no or warned the formula wouldn’t hold. But Bo took it seriously. Their team didn’t just test the blend — they adjusted the texture so it still felt smooth on the skin. That level of collaboration is rare.
They specialize in OEM (your formula) and ODM (they create it) services, and handle everything in-house — including sourcing, production, and packaging. This means you won’t need to juggle multiple partners to get your product shelf-ready.
Product Lineup
- Herbal Liquid Foundation
- BB Creams with SPF
- Skin Tints
- Lip & Cheek Tints
- Mineral Compact Powders
- Ayurvedic Makeup Primers
- Natural Concealers
They also create grooming, hair care, and wellness products under private label.
Company Highlights
- Ayurvedic + Cosmetic Formulation: Blends herbal ingredients with modern foundation bases — ideal for skin-first, holistic beauty brands.
- Custom Texture Adjustments: Able to modify base feel, viscosity (thickness), and scent to suit your brand needs.
- Multiple Certifications: Holds ISO 22716, WHO-GMP, FDA, HACCP, and HALAL certifications for broad market access.
- Eco-Conscious Manufacturing: Offers biodegradable and recyclable packaging options.
- Speedy White Label Solutions: Can deliver pre-made, ready-to-brand formulas for faster launches.
Final Thoughts
Bo International is best for brands that care about wellness as much as beauty. They understand ingredients beyond the lab — and work hard to find a balance between clean, natural components and commercial product performance.
That said, if your line focuses on bold color stories or ultra-modern trends, you may find their innovation more rooted in tradition than tech. They’re less about high-shine drama and more about soft, skin-friendly wear.
6. Colorlab Private Label Cosmetics
Colorlab Private Label Cosmetics is based in Rockford, Illinois, and has been helping brands bring custom makeup to life since 1995. They specialize in private label and contract manufacturing, but what really sets them apart is how hands-on they are with customization.
One of the brands I worked with was struggling to find a manufacturer that would support a niche color range. Many suppliers offered generic palettes. Colorlab didn’t. They invited the brand to experiment, mix, and match — even down to the undertones and finishes. That kind of flexibility is rare, especially for smaller businesses.
Product Lineup
- Custom Blend Liquid Foundation
- Mineral Powder Foundation
- Airbrush Foundation
- Concealers
- Primers
- Blushes
- Highlighters
They also offer a range of lipsticks, eyeshadows, and skincare products, providing a comprehensive solution for beauty brands.
Company Highlights
- Color Matching Precision: Especially skilled in customizing shades for deeper and neutral undertones — often a weak point for other manufacturers.
- Stable Formulations: Products hold up well under varied weather and lighting conditions, useful for brands selling globally.
- Legacy Craftsmanship: The R&D team has decades of experience — helpful when you’re chasing a very specific texture or finish.
- Simple Supply Chain: Production, packaging, and bulk handling are streamlined in one facility.
- Tried-and-Tested Processes: Their methods aren’t flashy, but they work — and they’ve been refined over decades.
Final Thoughts
Colorlab feels less like a factory and more like a creative studio that just happens to manufacture. If your brand values artistry — like custom-blend stations, curated palettes, or boutique-level detail — this is the kind of partner you’ll enjoy working with.
But they’re not a high-speed operation. If you’re expecting mass production volume or ultra-fast scaling, you might find their pace a little slower than larger overseas manufacturers.
7. Delia Cosmetics
Delia Cosmetics, established over 25 years ago, is located near Łódź, Poland. They have built a reputation for producing high-quality cosmetics under their own brands, Delia and Cameleo, as well as for numerous private labels.
Their modern production facilities are equipped to handle large-scale manufacturing while maintaining strict adherence to EU regulations. This ensures that products are not only innovative but also safe and compliant with international standards.
Product Lineup
- Liquid Foundation
- BB Creams
- Mineral Powder Foundation
- Concealers
- Primers
- Blushes
- Highlighters
Delia also offers a comprehensive range of skincare, haircare, and body care products, providing a one-stop solution for beauty brands.
Company Highlights
- Extensive Experience: Over two decades in the cosmetics industry, ensuring reliable and high-quality production.
- Diverse Formulation Options: Offers vegan, natural, paraben-free, and hypoallergenic formulations to cater to various consumer preferences.
- Modern Production Facilities: State-of-the-art equipment ensures efficiency and adherence to strict quality standards.
- Global Reach: Products are distributed across Europe, the Americas, Asia, and the Middle East, demonstrating their capability to handle international markets.
- Comprehensive Services: Provides end-to-end solutions, including product development, packaging, and regulatory compliance assistance.
Final Thoughts
Delia Cosmetics is best for brands that want European-made quality, flexible formula options, and a manufacturer that feels steady — not rushed. What I appreciated most was their calm, clear process. There were no shortcuts, no pressure. Just a thoughtful team who’s been doing this for decades and still treats each project with care.
But I’ll be honest — if you’re expecting fast replies or lightning-speed sample turnarounds, this might test your patience a bit. Their pace leans traditional, and that can feel slow if you’re used to smaller, hustle-style operations.
Conclusion
This guide wasn’t written to impress you. It was built to support you — the way I wish someone had supported me when I started.
Sorting through suppliers, asking the right questions, testing formulas — it’s overwhelming at first. But now you’ve got a clearer path.
From long-established labs to more flexible teams like TY Cosmetics, there’s someone out there who can bring your ideas to life.
Contact us today and take the first step to owning your own line!
